Module 4: Glossary Flashcards
App
Application (usually a digital one)
Back office
The administration and support section of an office that is not client facing
Chatbox
A computer programme that stimulates conversations with human users
Churn
Customers switching between service providers
Customer onboarding
The process of introducing new customers to products and services
Cybercrime
Crime committed on a computer or over a computer or internet network
Front office
The part of an organisation or business that interacts directly with customers
Investment fraud
A type of cybercrime that involves creating clones or fake businesses, used to scam victims into making payments to fraudulent accounts.
Malware
Malicious software
Phishing
A type of cybercrime that takes legitimate credentials in an attempt to extract customer login details
Ransomware
A cybercrime scheme that attempts to extort money from people by deploying malicious software on computers or computer networks.
Social engineering
A type of crime that tricks people into revealing confidential information
Touchprint
Any point when the customer comes into contact with the product - before, during or after purchase or use
