MODULE 4 Flashcards
“What has happened or what is happening now?”
Descriptive Analytics
“Why it happened?”
Diagnostic Analytics
“What will likely happen?”
Predictive Analytics
“What does the data say will happen?”
Predictive Analytics
Predictive Analytics Process
Project Design
Data Sampling
Data Exploration
Data Modification
Model Validation
Model Development
Project Design
Project Design Activities
Kickoff meeting
Understand modeling objective
Define acceptance criteria
Document data and deployment requirement
Data Sampling Activities
Data extraction
Apply filters and exclusions
Identify external data sources
Data Exploration Activities
Exploratory data analysis
Identify data dependencies and correlations
Identify trends or anomalies in the data
Data Modification Activities
Data cleaning
Data augmentation and transformation
Feature selection
Model Validation
Model performance review
Feedback based on business knowledge and inputs from subject matter experts (SME’s)
Model Development
Apply different modeling techniques and select final methodology
Project Design Activities (end process)
Best model selection
Simple Linear Regression Analysis:
y :
B :
x :
a :
E :
Dependent variable
Beta coefficient
Independent variable
Alpha intercept
Error term