module 1 - memory Flashcards
Encoding
Formation of a memory code by conversion into neural impulses
How is encoding done
through look, sound, meaning or feeling, to emphasize something
passive memory
a type of encoding that doesnt require any effort, most info is inaccurately remembered or lost
active memory
a type of encoding that requires effort, leads to superior memory performance
types of active memory
structural, phonemic, and semantic
- going from shallow to deep processing
structural memory
shallow processing, emphasis of physical structures of stimuli
phonemic memory
emphasis on what a word sounds like
semantic memory
emphasis on the meaning of verbal input
types of semantic memory
elaboration, self referent encoding, dual encoding
elaboration
linking a stimulus to other info at time of encoding
self referent encoding
linking memory to something personally relevant
dual encoding
forming more than one type of coding for the same info
attention
focusing a narrow range of stimuli
why is attention important
how much someone remembers is linked to how they pay attention
storage
maintenance of memory over time
sensory memory
info collected by receptors held in visual and auditory register
- held in visual register for quarter of second
- held in auditory register for 1 second
photographic memory or eidetic
being able to hold in visual register for more time, couple extra seconds
types of storage
sensory memory, short term memory,
working memory, and long term memory
short term memory definition
sensory memory transferred to short term memory or working memory for further processing
short term memory
- quality is dependent on level of attention
- limited capacity store
- maintains unrehearsed info for max 20 seconds
- generally remember 3-4 items
rehearsal or inculcation
process of repetitively verbalizing or thinking of info
eg. repeating phone number and forgetting it once dialed
chunking
grouped stimuli stored as a single unit to make it easier to remember
working memory
- type of short term memory
- includes the phonological loop that maintains speech input, articulation loop with maintains auditory store and visuo-spatial sketchpad which maintains mental picture that is all managed by the central executive