Models Flashcards
PESTLE
Political, Economic, Social, Technology, Legal, Ecological
Porter’s Diamond
National competitive advantages
FDRS
Strategy, structure and rivalry
Supply conditions (supply side - factor conditions)
Demand conditions
Related and supporting industries
Mission statement covers?
Purpose
Strategy
Policies
Values
Objectives of should be:
Specific
Measurable
Achievable
Relevant
Time bound
Stakeholder analysis for not-for-profit organisations:
Primary objective: maximise benefit to target stakeholder
Benefits, maybe intangible and difficult to measure
Diverse range of stakeholders
Multiple objectives
Mendelow’s Matrix
Interest high, Power high: need participation
Interest high, Power low: keep informed
Interest low, Power high: keep satisfied
Interest low, Power low: minimal effort
Porter’s 5 Forces
Threats within a industry:
Threat of new entrants
- high growth and profit margins?
- few competitors?
- high barriers to entry?
Power of suppliers
- can supplier increase prices?
- supplier have bargaining power?
Competitive rivalry
- intense competition?
Power of customers
- small number of large customers?
- low product differentiation
Threat of substitute
- price elasticity of demand?
- different industries/sub industries
Industry Life Cycle Model
Introduction - slow growth
Growth - rapid growth and popularity
Shakeout - growth falls
Maturity - long period of slow growth
Decline - sales volume fall
9Ms
Men
Money
Management
Make up
Machinery
Methods
Markets
Materials
Management information
Competencies (Kay’s sources)
How do you meet critical success factors?
CIR
Competitive architecture
- internal i.e. employees
- external i.e. suppliers
- network i.e. collaborating firms
Reputation
Innovative ability
BCG Matrix
Star - market share high, market growth high
Cash cow - market share high, market growth low
Problem child/Question mark - market share low, market growth high
Dog - market share low, market growth low
Porter’s generic strategies
Gain a competitive advantage:
Cost leadership
- economies of scale
- cheaper suppliers
- reduce labour
Differentiation (premium)
- branding
- innovation
- quality
Focus/niche
- identify customer
- choose approach
Porter’s value chain
how business gains competitive advantage by breaking it down
Primary (LOLSS) :
Inbound logistics
Operations
Outbound logistics
Sales and marketing
Service
Secondary (PITH):
Procurement
Technology development
Human resource management
Infrastructure
Harmon’s Process Strategy Matrix
Strategic importance high, complexity high: IMPROVE
Strategic importance high, complexity low: AUTOMATE
Strategic importance low, complexity high: OUTSOURCE
Strategic importance low, complexity low: AUTOMATE/OUTSOURCE
Product Life Cycle Model
Development
Introduction
Growth
Maturity
Decline
SWOT analysis
Used for corporate appraisal:
Strengths - internal
Weaknesses - internal
Opportunities - external
Threats - external