Models Flashcards

1
Q

External analysis?

A

PESTEL

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2
Q

Industry analysis?

A

Porters 5 Forces/Industry Life Cycle

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3
Q

Resource Audit/Analyse Resources

A

9Ms

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4
Q

Analyse competencies

A

Kays

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5
Q

Internal strengths/weaknesses

A

9Ms/Kays/Porters Value Chain

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6
Q

Key activities

A

Porters Value Chain & Generic Strategies

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7
Q

Risks

A

Identify/Impact & Likelihood/Mitigation

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8
Q

Identifying Risks

A

PESTEL/P5Fs/Strategic/ 0perational/Financial/Hazard

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8
Q

Competitive position

A

Price/Quality, Bowmans Clock

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9
Q

Product portfolio

A

BCG/PLC

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10
Q

marketing Strategy

A

Marketing mix/market research/market segmentation

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11
Q

Marketing mix

A

4/7 Ps

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12
Q

Pricing strategy

A

4Cs

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13
Q

Market research

A

Desk/field

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14
Q

Change management strategy

A

Lewins (Iceberg) 3 step/ Gemini’s 4 Rs

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15
Q

Drivers for and against change

A

Lewins forcefield

16
Q

Resistance to change

A

Personal/cultural barriers

17
Q

Ethics

A

Transparency/Effect/Fairness/Legality

18
Q

Strategies for growth

A

Ansoff’s matrix

19
Q

Strategy analsysis

A

Suitability, Feasibility, Acceptability

20
Q

Stakeholder analysis

21
Q

Corporate appraisal

22
Q

Mission statement analysis

A

Ashridge Purpose/Strategy/Policies/Values

23
Q

Competetiveness of nations

A

Porters Diamond

24
Performance measurement
Balanced scorecard/3 Es
25
Idenitfy/Propose/Discuss company structure
Entrepreneurial/Functional/Divisional/Matrix
26
Analyse the structure
Mintzberg/Handys Shamrock
27
Environmental
Social/Environmental/Economic
28
Risk matrix?
Impact and likelihood: ``` HIHL = abandon or avoid HILL = transfer LIHL = control or reduce LILL = accept ```