MOD TEST Flashcards
1
Q
7 phases of MISO
A
- Planning
- TAA
- Series development
- Product development & design
- Approval
- Product distribution & dissemination
- Evaluation
2
Q
When does the PSYOP planning process begin?
A
Planner integrates with the supporting CMDR objectives
3
Q
Goal of PSYOP planning?
A
Create an environment that integrates PSYOP into CMDR’s objective
4
Q
Highest level in a PSYOP organization?
A
MISTF
5
Q
What does MISTF do?
A
Central coordination point for all PSYOP activities
6
Q
Who provides in depth analysis of cultural, social, political
A
Cultural Intelligence Element (CIE)
7
Q
What occurs in phase 1?
A
POs, SPOs, PTAs, IAC
8
Q
What does a PSYOP program encompass?
A
All personnel identified to support commander’s objectives
9
Q
What does a PSYOP series include?
A
All products and actions targeted at 1 TA to achieve 1 SPO
10
Q
Who approves POs and TA?
A
SECDEF, POTUS
11
Q
Where are pre-approved PSYOP programs found?
A
CJCSI 3110.05F
12
Q
The SECDEF delegates PSYOP product approval to whom?
A
- GCC-geographic combatant commander
- Can delegate further down to JTF, lowest flag officer
13
Q
Who approves PSYOP products with political themes?
A
USD (P)
14
Q
What is PO?
A
General statement of measurable response that reflects the desirable behavior of a foreign TA
15
Q
How is a PO written?
A
Verb-Object
16
Q
What are SPOs?
A
Specific behavioral responses desired from the TA
17
Q
How is a SPO written
A
Subject-Verb-Object
18
Q
What is a PTAL?
A
Potential target audience list;
19
Q
What is the assessment criteria?
A
Written as questions that when answered describe trends in behavior change.
20
Q
Target Audience Analysis
A
Group or individuals to determine how best to influence their behaviors to accomplish U.S policy
21
Q
5 questions does TAA seek to answer?
A
- What TAs will be most effective
- What are reasons for TAs current behavior
- What is the best means of communication to reach TA
- How can TA be influenced to achieve DB
- What are the criteria to access behavior change
22
Q
8 steps of TAAM?
A
- Identify and refine TA
- Identify effectiveness
- Identify conditions
- Identify vulnerabilities
- Identify susceptibility
- Identify accessibility
- Recommend arguments and PSYACTS
- RAC
23
Q
TA categories?
A
Primary (doers) / secondary (influencers)
24
Q
Four types of TA’s
A
- Organizations
- Demographics
- Leaders
- Key communicators
25
3 questions are used to identify and refine TAs?
1. What TA's are engaging in SPO
2. What TA's are influencing behavior of the primary actors
3. Subcategories among primary/secondary actors
26
What is the effectiveness of a TA?
Ability of TA to accomplish the desired behavior change
27
Desired Behavior
Specific action TA must take to accomplish the SPO
28
3 questions determine effectiveness?
1. Power
2. Control
3. Authority
29
How do you rate effectiveness?
Scale of 1(worst) to 5(best)
30
How do PSYOP soldiers determine why a TA is behaving?
Cause and effect analysis
31
3 components of Cause & Effect Analysis
1. Behaviors
2. Cause
3. Effect
32
What is the behavior?
An overt action exhibited by an individual or group
33
What are the causes?
Conditions that lead to the TA’s current behavior
34
2 types of conditions?
1. Internal
| 2. External
35
2 types of external conditions?
1. Events
| 2. Situations
36
3 types of internal conditions
1. Attitudes
2. Values
3. Beliefs
37
Effects?
Consequences that result from TA’s behavior
38
3 types of consequences?
1. Negative
2. Positive
3. Secondary
39
5 categories of positive consequences?
1. Affiliation
2. Justice/ revenge
3. Access to tangible
4. Power/control
5. Escape/ avoidance
40
Characteristics, Motives, Condition
Vulnerabilities
41
4 categories of vulnerabilities?
1. Symbols
2. Demographics
3. Psychographic
4. Motives
42
Motives?
Needs and wants of the TA
43
Psychographics?
Identifiable psychological characteristics of a ta that invoke an emotional response
44
Symbols?
- Support argument
- Recognizable
- Have meaning to TA
45
The likelihood a TA is open to persuasion
Susceptibility
46
3 tasks for susceptibility?
1. Assess
2. Rate
3. Make a recommendation
47
3 questions answered when psyop assesses the susceptibility of a TA?
1. Perceived risks
2. Rewards
3. Beliefs
48
How is susceptibility rated
Scale of 1-5
49
Term for availability of an audience for
Accessibility
50
4 tasks listed in the TAAW for accessibility
1. Medium
2. Format
3. Adv/disadv
4. Rating
51
Four components of PSYOP argument
1. Main
2. Support
3. Appeals
4. Techniques
52
What are operations planned in support of miso but performed by other agents of action?
PSYACTS
53
Examples of PSYACTS
```
Raids
CA projects
Shows of force
Demonstrations
Meetings with civil leaders
Civil actions programs (med/vet/caps)
```
54
What does RAC do?
Specific measurable and observable regarding TA’s desired behavior
55
5 tasks included in PSYOP series development
1. SCW
2. SDW
3. SEM
4. MTM
5. ISRB
56
5 tasks of the SCW?
1. Numbering
2. Media format
3. Amount
4. Staging
5. Arguments
57
SDW, Series Development Worksheet
Synchronizes the dissemination of products within a series
58
Six criterias for product dissemination
1. Duration
2. Timing
3. Location
4. Placement
5. Frequency
6. Quantity
59
SDW source document for?
SEM
60
SEM, Series Execution Matrix?
Graphically depicts the SDW
61
Document that lists all transmissions in a series?
MTM, Message Transmission Matrix
62
Purpose of ISRB?
Evaluate a series for potential conflicts and availability of resources for a series
63
Product Development
Conceptualization into prototype
64
Product Design?
Process of taking a concept and turning it into a prototype
65
What information is included on a PAW?
Lines 1-11
1. Product/Action number
2. PO
3. SPO
4. Products
5. TA
6. Arguments & Symbols
7. Media description
8. Prototypes
9. Product/Action concept
10. Pre-test guidance
11. Post-test guidance
66
2 questions for pretesting?
1. Understanding the message
| 2. Acceptance of PSYOP argument
67
3 questions for post-testing?
1. Exposure
2. Understanding
3. Compliance
68
5 pre-approved PSYOP programs
1. Maritime interdiction
2. Introductions of forces
3. Personnel recovery
4. Noncombatant evacuations
5. Humanitarian assistance
69
Documents that go into a PSYOP approval packet
1. SEM
2. PAW index
3. TAW
4. SCW
5. SDW
6. MTM
70
Information included in the Executive summary?
1. PO
2. SPO
3. TA
4. DP
5. Stages
6. Media used
7. Unit involved
71
Production?
Prototypes into actual PSYOP product
72
Organic vs. Nonorganic?
Inhouse vs. Outsourced
73
Distribution?
Movement of products from production location to actual disseminators
74
Dissemination?
Actual delivery of PSYOP message to the TA
75
Aerial dissemination?
Hard to reach area
| Denied access
76
4 components of miso evaluation?
1. Impact indicators
2. Assessment criteria
3. Spontaneous events
4. Posttesting results
77
What tool is used to evaluate TA’s behavior in relation to the SPO?
MISO assessment matrix
78
Sample groups for testing and evaluations?
1. Simple
2. Clustered
3. Stratified
4. Accidental
5. Quota
79
Test groups for testing and evaluating
1. Experts
2. Representatives
3. TA
80
Desired Behavior
- Specific action TA must take to accomplish a SPO
81
COG, Center of Gravity
- Used to evaluate a threat
| - Source of power
82
PMESI-PT
1. Political
2. Military
3. Economic
4. Social
5. Info
6. Infrastructure
7. Physical
8. Environment
9. Time
83
Key communicators
- Individuals deemed credible by members of TA
84
Leaders
- Individuals or small groups who's power over others is known
85
Demographics
- Collection of people who share the same characteristics
86
Organization
- Group that shares a common interest that PSYOP can exploit
87
Final step in Mission Analysis
WARNO
88
Key to influencing behavior
- Identify vulnerabilities
89
Consequences are primarily governed by what two laws of principles of behavior?
1. Law of effect
| 2. Power of immediate gratification
90
4 types of restrictions
1. Physical/Environmental
2. Political
3. Economic
4. Legal
5. Sociological
6. Psychological
91
COA development, step 3 of MDMP
- To determine one more ways to accomplish a mission
92
4 ways to analyze a threat's COG
1. CC's
2. Threat CC's
3. CR's
4. CV's
93
IPB
- Intelligence preparation of the battlefield
| - Continuous process of analyzing the threat
