Mod 4 Pure Competition Flashcards
Describe demand to a competitive firm?
- cannot affect price, they are price takers
- sellers face a perfectly elastic demand curve, very sensitive to price changes
- demand schedule IS the revenue schedule because of this
Explain average revenue, total revenue, marginal revenue?
AR is the total revenue per unit of a product sold (PxQ =P)
TR is total dollars received by firm from the sale of a product (TR=PxQ)
MR is additional revenue from the sale of an extra unit of out put or change in TR
Represent this info on a graph.
See graph 8b
See graph 8b
What is the MR=MC rule?
A form will maximise profit or minimise losses by producing at that point where marginal revenue = marginal costs
Name 3 characteristics of the MC = MR rule?
- firms would rather produce than shut down
- MR =MC is profit maximisation in all markets
- competitive markets maximise at P= MC
Reproduce graph 9 and 10
See graph 9 showing profit using mr-mc approach
Same agin but showing loss - graph 10
MR = MC graph
See graph 10
Just shows short run ATC, MC, and AVC
What are the 3 assumptions for profit maximisation in the long run?
1) entry and exit assumed to be the only long run adjustment
2) identical costs- assumed that all firms have similar cost curves
3) constant cost industry - assume that entry and exit will not affect costs of individual firms (hold this constant)
Outcomes for the long run in competitive
Zero economic out put - also known as normal profit, or breaking even
What are the characteristics of pure competition?
- very large number of sellers
- standardised (homogenous products)
- they are ‘price takers’ - no single firm can influence market price
- entry and exit is free
- absence of non- price competition
How are benefits of new technologies passed on to consumers for free? Why is this bad news for investors in high tech firms?
This is to do with perfect competition and efficiency.