mod 1 Flashcards

1
Q

Business Analytics

A

the methodology of extracting information from data to improve a company’s bottom line and enhance the consumer experience.

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2
Q

Descriptive analytics

A

refers to gathering, organizing, tabulating, and visualizing data to summarize “what has happened?”

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3
Q

Predictive analytics

A

refers to using historical data to predict “what could happen in the future?”

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4
Q

Prescriptive analytics

A

refers to using optimization and simulation algorithms to provide advice on “what should we do?”

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5
Q

DMAIC: Define

A

Define a problem

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6
Q

DMAIC: Measure

A

Quantify the problem

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7
Q

DMAIC: Analyze

A

identify the cause of the problem

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8
Q

DMAIC: Improve

A

implement and verify solution

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9
Q

DMAIC: Control

A

maintain the solution

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10
Q

population

A

consists of all items of interest in a statistical problem.

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11
Q

sample

A

is a subset of the population.

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12
Q

Cross-sectional data

A

data collected by recording a characteristic of many subjects at the same point in time

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13
Q

three characteristics of big data

A

Volume, Velocity, and Variety

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14
Q

Volume

A

immense amount of data compiled for single or multiple sources

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15
Q

Velocity

A

data generated at a rapid speed, management of data is a critical issue

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16
Q

Variety

A

all types, forms, granularity, structure or unstructured

17
Q

Veracity

A

credibility and quality of the data, reliability

18
Q

Values

A

methodological plan for formulating questions, curating the right data, and unlocking hidden potential

19
Q

categorical

A

variable assumes names or labels.

20
Q

numerical

A

variable assume meaningful numerical values.

21
Q

numerical discrete variable

A

assumes a countable number of values.

22
Q

numerical continuous variable

A

characterized by uncountable values within an interval.

23
Q

fixed width format (example of what it looks like)

A

Name Telepohone Salary
Rich 419-528-0915 160000
Benjamin 203 -991-3608 93000

24
Q

Delimited format (example of what it looks like)

A

Name , Telepohone , Salary
Rich , 419-528-0915 , 160000
Benjamin , 203 -991-3608 , 93000