Minority Influence P1 Flashcards
Define Consistency
When people are consistently spreading and speaking about their cause while being dedicated to the message they’re promoting.
What is Synchronous Commitment?
All members of a minority group agree about the issue or topic which helps in turn convert other majority members to take onboard their message.
What is Diachronous Commitment?
When the message is spread consistently over a long period of time which encourages majority members to shift their mindset.
Define Flexibility
If a minority group remains rigid to opposing viewpoints or is willing to listen and take on new opinions.
How would flexibility help a minority movement?
Being open to new opinions helps the majority talk about their perspective and perhaps misguided views can be sorted out and showed to be incorrect or challenged by the minority.
This helps misconceptions be quashed and attracts further people to support the movement of the minority.
What is an example of a minority group demonstrating commitment to their cause?
A terrorist group may bomb a building to spread their religious beliefs to express their seriousness about their message and to convey how they wish to operate in the future.
Define Commitment
When serious, potentially dangerous or extreme actions are taken by the minority group to spread their message.