Minority Influence

Question 1

What is synchronic consistency with an example

Answer 1

All of the people are saying the same thing

Moscovici’s colours

🟦🟦🟩🟩🟩

Question 2

What is diachronic consistency with an example

Answer 2

All of the people are saying the same thing for a while

Green peace movement

They used to be seen as strange but now have made real change

Question 3

What is commitment with an example

Answer 3

Engaging in extreme activities to make their cause seem important and worthwhile

Question 4

What is the augmentation principle

Answer 4

The riskier an act the more committed a person seems, makes them more likely to convince

Question 5

What is flexibility, who studied it

Answer 5

Being willing to change tweak their views to appeal to the majority, making their ideas seem more feasible by being more agreeable.

Studied by Nemeth