Ministry of Information and Rationing Flashcards
What did the ministry of information do?
they were responsible for propaganda and censorship. It monitored public opinion through mass observation, which carried out surveys and reported on conversations in shops and pubs.
What did propaganda do?
- encouraged people to join voluntary service and help the war effort
- warned people of the dangers of ‘careless talk’- German spies around- not to discuss war in public
- not to waste food and other resources
- films sent a patriotic message, new reels boost morale
- good use of the image of the prime minister
- huge numbers of pamphlets, books, short information films and newsreels to ensure the morale of the population did not diminish.
What was censored?
Newspapers-
- Journalists had to submit their articles to the censor
- concentrated on heroism of rescuers rather than deaths and injuries to keep morale high.
- BBC censored itself and by the end of the war an estimate of 25 million people tuned into BBC radio programmes.
- Telephone calls were subject to censorship
Why was rationing needed?
- At the outbreak of war, Britain only grew enough food to feed about one person in every three.
- Food supplies were threatened by German U boats
- rationing ensured Britain had an adequate supply of food.
When was it introduced?
January 1940
How were things rationed?
each person had a ration book filled with coupons which they used to buy the amount of food they were entitled to each week.
A points system was later introduced which allowed people to have a greater choice in what they could buy.
What else did the board of trade to to help the british with their rations?
issued recipes showing people how to make healthy meals using food that was available.
What was rationed?
at first- butter bacon and sugar
later- tea and most basic foodstuffs rationed
clothes
fuel
How did people compensate for rationing?
The ‘Dig for Victory’ campaign encouraged people to grow their own food.
Communities clubbed together to buy a pig or some chickens
practically anywhere with grass was used to grow vegetables, the tower of London’s moat was even turned into a vegetable garden.
Ministry of Food showed how to stretch meagre rations.
what were the advantages of rationing?
- large families with a large number of ration books did not suffer as much
- rich and poor were treated the same (even the royal family had ration books)
- better standard of living
- diet and health improved
What were the disadvantages of rationing?
- smaller families or families with no children had a lot less food
- some foods were in short supply; sugar,tea and fruits from oversea
- fuel rations affected people in the country more