Midterms Flashcards
Five Stage Personal Selling Process
Prospecting
Making First Contact
The sales call
Objection Handling
Closing the sale
It is an any initiative undertaken by an organization to promote an increase in sales, usage or trial of a product or service
Sales Promotion
It is the article that features your company is not paid for.
Public Relations
Occurs when an individual salesperson sells a product, service, or solution to a client.
Business Selling
It is a promotional method that involves presenting information about your company, product, or service to your target customer without the use of an advertising middleman
Direct Marketing
5 Basic Functions of Packaging
Protection
Containment
Information
Utility of Views
Promotion
One of the major function of packaging is to provide for the effects of time and environment for the natural and manufactured products
Protection
It is caused by the infection of product with water, gasses and fumes, microbiologic organs like bacteria, yeast, and molds etc.
Natural Deterioration
It is an internal product protection and reduced shock damage caused vibration, snagging, friction, and impact
Physical Protection
A special kind of protective packaging is required for products that are deemed harmful to those who transport them to use them
Safety
Packaging also serves to reduce the amount of waste especially in case of food distribution
Waste Reduction
This involves merging of unit loads for shipping
Containments
Conveys necessary information to the consumers
Information
Includes disposing devices, prepackaged hot metals, disposable medical packaging
Utility of Views
It is a captions to promote the product that can influence customer purchase decision
Promotion
