Midterms Flashcards

1
Q

Take four or more vacations per year

A

Explorers

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2
Q

folks have selected their preferred cruise provider and seek a traditional experience

A

Admirals

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3
Q

segment is made up of upscale, motivated, and active young professionals

A

Marines

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4
Q

Segment is made up of upper middle class families

A

Little Mermaids

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5
Q

These folks have jobs (not careers) and lives (not lifestyles)

A

Souvenirs

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6
Q

This segment is a realistic target for the attention of breweries and bait shops, not cruise line marketers.

A

Adrift

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7
Q

Five A’s in Cruising

A

Accommodations
Access
Activities
Amenities
Attractions

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8
Q

The Five Major Factors for the Successful Handling o Emergency

A

Technology
Procedures
Personal
Characteristics
Cohesion
Training

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9
Q

relevant equipment must be designed for its intended purpose, usable by operators

A

Technology

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10
Q

emergency response should be realistic, fit on board technology, and be routine;y evaluated and verified.

A

Procedures

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11
Q

problem solving capabilities and former experiences with emergencies significantly affect crew response to critical conditions

A

Personal Characteristics

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12
Q

the degree of comradeship, loyalty, and understanding beteen members of a crisis managament team as well as loyalty and respect for the ships leadership will affect emergency response.

A

Cohesion

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13
Q

personnel and teams evidencing the best performnce in accident analysis have had a relatively high level of overcoming inherent personal shortcomings. ex. Drill and Exercises

A

Training

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14
Q

POTENTIAL EMERGENCY ON SHIP

A

Fire
Grounding
Collision
Bomb Threat
Terrorist Activities
Extreme Weather
Epidemic
Pollution
Emergency Assistance to other Ships
Damage to Ship
Personnel Actvities

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15
Q

This means that __% of US citizens have never taken a cruisem which represents a remarkable upside potential for this sector.

A

85%

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16
Q

Front-back motion of a ship in rough waters or high winds

A

Pitch

17
Q

This is a desirable segment and probably the core of the cruise market. They are just looking to get away.

A

Escapers

18
Q

Top 3 Destination of CLIA

A

Carribean
Mediterannean
North America

19
Q

This convention allows freedom of navigation and/or rights of access or package to shipping pn the high seas with certain privisions

A

Exclusive Economic Zone (EEZ)

20
Q

Is one of the major operating components of the Department of Health and Human Services

A

Centers for Disease Control and Prevention (CDC)

21
Q

A marker or an anchored float used for making a position on the water, a hazard, or a shoal and for mooring.

A

Life Buoy

22
Q

Established in 1975, it is the world’s largest cruise industry trade association, prividing a unified voice and leading authority of the global cruise community.

A

Cruise Lines International Association Association

23
Q

Includes all actions taken to prevent unwanted situations to develop such as a ri of losing control.

A

Prevention

24
Q

Main market source

A

North America

25
Q

Highest Market Share by 2019

A

Carribean - 34.4%

26
Q

RMS

A

Royal Mail Ship

27
Q

NCL

A

Norwegian Cruise Lines

28
Q

IMO

A

International Maritime Organization

29
Q

Elements of Cruising

A

Connectivity
Regional Competitiveness
Utilization
Infrastructure
Security
Environmental Management

Ports of Call
Ocean
Recreational Activities
Traffic

30
Q

Main Department of a Ship

A

Deck Department
Engineering Department
Hotel Department