Midterm

Question 1

what is the definition of communication?

Answer 1

sending, receiving and responding to messages

Question 2

what is an example of biological communication?

Answer 2

sign language

Question 3

what is an example of graphic communication?

Answer 3

animations/illustrations

Question 4

what is an example of wave communication?

Answer 4

tv and radio

Question 5

what are the three types of communication?

Answer 5

biological, graphic and wave

Question 6

what are the impacts of technology on politics?

Answer 6

politics 24/7

Question 7

what are the impacts of technology on the environment?

Answer 7

less use of paper but cell towers and transmission lines

Question 8

what are the impacts of technology in economics?

Answer 8

ads, online stores, products sold

Question 9

what does SLANT stand for?

Answer 9

Sit up
Listen
Ask questions
Nod
Track the speaker

Question 10

How many primary colors are there on the color wheel?

Answer 10

3

Question 11

how many secondary colors are on the color wheel?

Answer 11

3

Question 12

how many tertiary colors are there on the color wheel?

Answer 12

6

Question 13

where are complementary colors placed on the color wheel?

Answer 13

across from each other

Question 14

what is a target audience?

Answer 14

the group of people you’re trying to reach

Question 15

what are the 4 types of target audience?

Answer 15

demographic, geographic, phsycographic, and behavioral

Question 16

what type of target audience deals with your age or gender?

Answer 16

demographic

Question 17

what type of target audience deals with your location?

Answer 17

geographics

Question 18

what type of target audience deals with your personality or emotions?

Answer 18

psycographic

Question 19

what type of target audience deals with your choices or products you’re buying?

Answer 19

behavioral

Question 20

what is the purpose of copyright?

Answer 20

to prevent people from copying or stealing someone else’s work

Question 21

what are some things that are covered by copyright?

Answer 21

paintings, music, plays, books…

Question 22

what are some things that are not covered by copyright?

Answer 22

recipes, phrases, slogans…

Question 23

what is public domain?

Answer 23

things free to the public, not covered by copyright laws

Question 24

what are the seven elements of a newsworthy story?

Answer 24

impact, proximity, timeliness, prominence, human interest, novelty/oddity, and conflict

Question 25

how many people are affected

Answer 25

impact

Question 26

how close to the community or area

Answer 26

proximity

Question 27

how soon after it happened are you reporting

Answer 27

timeliness

Question 28

importance, how important is the story or person or thing

Answer 28

prominence

Question 29

something that evokes emotion

Answer 29

human interest

Question 30

out of the ordinary

Answer 30

novelty/oddity

Question 31

anything that causes debate or people taking sides

Answer 31

conflict

Question 32

who orders the segments in a production?

Answer 32

producer

Question 33

who introduces the newscast and each segment?

Answer 33

anchor

Question 34

who writes the script to make sure there is flow and grammar is correct?

Answer 34

writer

Question 35

which type of animation requires multiple frames of individual pictures that are rapidly pieced together?

Answer 35

stop-motion/animation

Question 36

which type of animation is made from figures molded out of clay?

Answer 36

claymation

Question 37

when talking to political candidates, what is a platform?

Answer 37

the goals and strategies of a political party

Question 38

what is a live action animated film?

Answer 38

combined live action and animation

Question 39

what are the three phases of video production

Answer 39

pre-production, production, post-production

Question 40

what is the purpose of a storyboard?

Answer 40

everyone's on the same page, organized ideas, lighting, dialogue, actor placement...

Question 41

what is the rule of thirds?

Answer 41

always put subjects on points of an imaginary tic tac toe board over the screen

Question 42

what is zoom?

Answer 42

getting closer or farther away

Question 43

what is pan?

Answer 43

moving horizontally

Question 44

what is tilt?

Answer 44

moving vertically

Question 45

what is track?

Answer 45

following a subject

Question 46

what is overexposure?

Answer 46

too much light

Question 47

what is underexposure?

Answer 47

not enough light

Question 48

what are important considerations when filming a children's read along?

Answer 48

reading slowly and clearly, turn page signals, sound effects...