Midterm Flashcards
Mass media
It is a platform of communication that is disigned to reach a large group of audience
Mass communication
The information that is sent to a large group of people
Economic convergence
When one company controls several products or services within the same indutry
Organic convergence
Multimedia multitasking
Cultural convergence
When stories flow across several kinds of media platforms and when people comment on, alter, otherwise talk back to culture
Global convergence
When geographically distant cultures are able to influence one another
Technologal convergence
When different kinds of technology are merged into one
The easiest forms of book
Papyrus scrolls
The codex
An ancient manuscript text in book form.
It “replacd” papyrus scrolls in rhe 6th century.
The Gutenberg revolution
The invention of a moveable printing machine which makes book become widespread.
Where is the first real newspapers from?
German with Gutenberg’s printing press in 1600s
The Sun
The first penny paper cheap tabolid-style published in 1833 by Benjamin Day
E-book
An electronic version of book that can read on a computer or handheld devices
Slashed the price
cut the price
Yellow journalism/ Tabolid
is known for misleading stories, inaccurate information, and exaggerated detail.
Taboild
A newspaper, typically popular in style and dominated by headlines, photographs, and sensational stories A newspaper, typically popular in style and dominated by headlines, photographs, and sensational stories
Broadsheet
A newspaper with a large format regarded as more serious and less sensationalist that taboilds
Sensationalism
The use of exciting or shocking stories or language at the expense of accuracy in order to provoke public interest or excitement
Vivid
Producing powerful feeling or strong clear images in the mind
Subjective
Influenced by personal feelings, tastes, or opinions
Objective
Not Influenced by personal feelings, tastes, or opinions in considering or representing fact
Teen magazines
Began popular in 1940s
Seventeen magazines
The name of the name of magazine that hit shelves in 1944
Thomas Edison’s kinetoscope
The first “concept” of motion picture to the mass audience in 1891
When is the first motion picture?
The first cinematographe in 1895 that motion pictures were projected for audience viewing.
When did film become popular in the US?
1919s with the Nickelodeon theater
What is the Nickelodeon theater?
The first type of indoor exhibition space dedicated to showing projected motion pictures.
Birth of talking film
The Jazz Singer in 1927
Early success thechnicolor movie
The wizard of oz/ Gone with the wind
Hollywood
In 1915, most major film studios had moved to it. It is the golden age of Hollywood and these studio control every aspect of the movie industry.
What make studios decline?
Antitrust legislation and the invention of TV
1970s and 1980s
The rise of blockbuster like Jaws/Star Wars/The Godfather/Raiders of the Lost Ark
The adoption of VCR
Reduced audience at the movie theater but open mass market of home movie viewers.
Improvements in computer animation
Led more special effect in film durung the 1990s with movies like The Matrix and Jurassic Park
The first fully computer-animated film
Toy Story
The Birth of a Nation by D.W. Griffith
Presenting a racist perspective on the U.S. Civil War and its aftermath.
