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Leisure 2361 > Midterm > Flashcards

Midterm Flashcards

1
Q

Program

A

Integrated set of services conducted to meet specific, verified community need(s) be achieving certain specific outcomes among specific group(s) of clients in that community

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2
Q

Free-standing Program

A

Program’s services delivered

completely within program

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3
Q

Multi-program Effort

A

Multiple programs overlap or

are interrelated to provide a set of services to a community

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4
Q

Program Planning

A

A process of gathering information about the situation and environment being planned in and the resources that are available to work with, and:
 Making decisions about the goals and objectives for the program
- The program content, and
- The indicators of the program’s success

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5
Q

Program Implementation

A

Putting the stated program into action

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6
Q

Program Evaluation

A

Used to determine whether a program or service produced the intended result

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7
Q

APIE

A

Assess
Plan
Implement
Evaluate

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8
Q

Program Evaluation:

Summative

A

Focused on whether program

achieved desired outcomes; conducted at conclusion of program (or after running program several times)

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9
Q

Formative

A

Focused on program improvement; conducted before or during programs

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10
Q

Process

A

Focused on how a program works or functions; conducted at any stage

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11
Q

Mission

A

Broad statement of purpose

  • Could exist at the organizational or program level
  • Should be alignment between mission, goals of organization and that of its programs
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12
Q

Goals

A

Provides specific long-term direction to a
program

  • Should align with mission statement for program/organization
  • Provides specific long-term direction for the program
  • Relate back to priorities identified in the needs assessment or related documents
  • Written in general terms & often lacking specific criteria or “measurability”
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13
Q

Objectives

A

Specific, measurable, short-term tasks or
activities

  • Written in measurable terms
  • Include a time limit for completion
  • Linked directly to the program goal
  • May be linked to summative, formative, or process evaluation
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14
Q

SMART

A

S: Specific, clear and precise
M: Measurable: Able to be evaluated
A: Appropriate to the population and the need
R: Reasonable & realistic
T: Time-bound, imply a specific time frame within which the goal will be achieved

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15
Q

Hierarchy of objective levels

A
  1. Awareness objective
  2. Knowledge objective
  3. Attitude objective
  4. Skill development objective
  5. Access objective
  6. Behaviour objective
  7. Risk reduction objective
  8. Health status objective
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16
Q

Benefits-based programming (BBP)

A

requires that you identify the outcomes or goals of an activity that address social issues and concerns important to individuals, families, and communities

17
Q

Theory

A

Summaries of formal or informal observations, presented in a systematic way, that help explain, predict, describe, or manage behaviour

  • Explain why a problem or behavior might exist
  • Understand the factors that influence behaviour
  • Develop effective strategies and materials
  • help us to put a program into place in a way that will
    increase its likelihood of being successful in meeting its goals
18
Q

Assessment

A

Information-gathering activities focused on identifying the needs and characteristics of the target population and supporting program development

19
Q

Needs Assessment

A

A set of activities carried out to identify the needs (and information relevant to addressing those needs) among a particular group of people

20
Q

Assess-Based Assessment

A

A set of activities that focus on the strengths of the target population and how potential programs can build on these

21
Q

SWOT

A
  • Strengths
  • Weaknesses
  • Opportunities
  • Threats
22
Q

Logic Model

A

Conceptual model depicting the:

  • Activities of the program
  • Relationships among activities
  • Theoretical foundations of the program • Program’s goals and objectives

(INPUTS, ACTIVITIES, OUTPUTS, OUTCOMES)

23
Q

Social Marketing

A

Using marketing principles to influence the behavior of groups for the benefit of society

Combines social science/social policy approaches (behaviour change, education) with marketing approaches

24
Q

Exchange

A

Two or more entities voluntarily exchanging something of value

25
Q

4 P’s

A
  • Product
  • Price
  • Place
  • Promotion
26
Q

Marketing Mix - Product

A 
- Core - benefits of engaging in desired behavior • Based on consumer
orientation
- Actual - the desired
behaviour
- Augmented - program
services & materials

Leisure 2361 (1 decks)

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