Midterm Flashcards
Categories of Informative Communication
- object
- People
- Concept
- Event
- Process
- Issue
is a written or spoken communication that conveys knowledge or ideas to audience in order to develop understanding about a specific topic.
Informative Communication
Conveys knowledge about any inanimate object.
Object
Focuses on real or fictional individuals who are living or dead.
People
Is less concrete than information about things or people since it focuses on concepts or ideas that may be complex or abstract.
Concept
Focuses on current events or past incidents.
Event
Provides a step-by-step account of a procedure or natural occurrence.
Process
Provides objective and balanced information about a disputed subject or a matter of concern for society.
Issue
Tips for Informative Communication
- Analyze the audience.
- Use appropriate language.
- Explain the importance of the topic.
- Express interest in the subject material.
- Show, do not tell.
- Be specific.
is a kind of message that attempts to influence the audience to adopt the communicator’s strong perspective on a specific topic and to act upon that belief.
Persuasive communication
is a statement or assertion that expresses a judgment or opinion.
Proposition
When you try to establish that something “is or is not” or is “true or false”.
Proposition of Fact
When you focus on persuading an audience that something is “good or bad,” “right or wrong,” or “desirable or undesirable.
Proposition of Value
When you advocate that something “should or should not be done”.
Proposition of Policy
is the statement that will be supported by evidence.
Claim
