Midterm Flashcards

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1
Q

Vertical Integration

A

same company owns the “problem” and the “solution” to that problem MONOPOLY

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2
Q

Horizontal Integration

A

companies own several aspects of an industry (combine resources)

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3
Q

Synergy

A

a business strategy that seeks beneficial combination of business lines across an integrated company

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4
Q

Oligopoly

A

Major Studios
Broadcast & Cable
Streaming Services
Internet Providers
(the top of the food chain)

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5
Q

Disney

A

Walt Disney studios
Walt Disney Television
ESPN
HULU

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6
Q

Walt Disney Studios

A

Walt Disney Pictures
Pixar
Marval Studios
Lucas Films
20th Century Studios

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7
Q

Walt Disney TV

A

ABC Group
20th Television
FX Networks
National Geographic

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8
Q

Comcast / NBC Universal

A

NBC Entertainment
Telemundo
Universal Pictures
Dreamworks

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9
Q

WB Discovery

A

Warner Bros. Pictures
Warner Bros. TV
HBO
CNN Global
DC Entertainment
Discovery Networks

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10
Q

Paramount

A

Paramount Pictures
Paramount Media Network (TV)
CBS Entertainment group

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11
Q

Sony

A

Sony Entertainment
Sony Pictures
Columbia Pictures
Sony Pictures TV

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12
Q

Streaming Services

A

Netflix
Amazon Studios
Apple

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13
Q

Broadcasting

A

1940s-1980s
Ad based

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14
Q

Federal Communication Commission

A

Gov. regulates TV
technology standards
public interest in mind

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15
Q

Network Affilate Model

A

regulations kept TV companies from owning stations
3 commercial and 1 public networks
NBC,ABC,CBS,PBS

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16
Q

Narrowcast era

A

1980s-2010s
Growth of cable tv
Ad+subscription
Digital TV standards

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17
Q

Narrowcasting

A

one way transmission of info to a narrow audience

ex. Fox, WB/CW, TBS,&WGN

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18
Q

Prime Time

A

Network programming focused on evening hours (after work)

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19
Q

TVOD

A

transactional video on demand

pay-per-view

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20
Q

AVOD

A

Advertising video on demand

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21
Q

SVOD

A

Subscription video on demand

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22
Q

Intellectual Property Laws

A

give business protection to the maker or company that created a cultural product

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23
Q

Co-Commissions

A

a joint funding venture between a streaming company & another media company

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24
Q

Commission

A

funded and planned as a company product from the beginning

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25
Q

Acquisitions

A

an already planned & made product bought by a streaming company with exclusive rights

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26
Q

Licenses

A

pays a production company for temporary streaming rights

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27
Q

Territory

A

Country that a media company distributes in.

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28
Q

Ancillary Markets

A

Subsequent revenue sources

home video sales
tv broadcasts
airplane/ public screening
VOD

29
Q

TV Ancillary Market

A

Broadcast season = first run
Syndication
Home video sales
Public screening
VOD

30
Q

Syndication

A

tv rebroadcast

31
Q

Digital TV

A

cleaner signal
improved picture & sound quality

FCC mandated

32
Q

Quality TV

A

Box Set Aesthetic (repeat viewership)
Better writing producing & managing
“BINGING SHOWS”

33
Q

Showrunner

A

single writer/manager/producer

34
Q

Limited Series

A

show planned around a small # of episodes

35
Q

Runaway Production

A

the shooting of Hollywood films outside of California

36
Q

Production Companies

A

Major studios
Parent companies
Affiliated production companies
Independent Production companies
Mini-majors

37
Q

Mini-Major

A

a film company that lacks the capital or distribution of a major (still releases big budget movies)

38
Q

In-House production company

A

production companies owned by a major media company

39
Q

Overall deal

A

a major media company will pay for a producers entire creative service & the cost of running their production company

ex. Netflix

40
Q

First-look deal

A

allows a studio to get the option of exclusivity from a production company (production company maintains intellectual property)

41
Q

Vanity deals

A

deal for a star or talent

42
Q

micro budget

A

<$100,000

43
Q

low budget

A

$100,000 - $5 million

44
Q

mid budget

A

$5 million - 50 million

45
Q

big budget

A

> $50 million

46
Q

Blockbuster

A

films are bigger -budgeted & popular genres with saturation release & major marketing campaigns

47
Q

Tentpoles

A

films are blockbusters with least amount of risk (franchises & sequels)

48
Q

Paramount Decree

A

1948
Broke up majors’ vertical integration of distribution and exhibition
(reversed in 2020)

49
Q

Gross Returns

A

total revenue generated from ticket sales

50
Q

Domestic gross returns

A

sum revenue from US theaters

51
Q

global gross return

A

sum of all revenue

52
Q

Saturation Release

A

release in many theaters all at once

ex. blockbusters & tentpole

53
Q

Platform Release

A

slowly released over time (start in a few cities and branch out)

54
Q

Limited Release

A

shows to a small # of theaters

55
Q

4-wall release

A

film distributor/production company buys out the theater for screening w/o revenue (limited release)

56
Q

Distribution (box office) legs

A

strong box office revenues will lead to theaters to keep screening for longer

57
Q

Distribution Window

A

window of time between initial theatrical release and subsequent video release

58
Q

Longtail

A

the longer something is available the more passive revenue

max revenue when first released -> passive revenue

59
Q

First Scale Doctrine

A

physical media (CD/DVD) is the property of the purchaser

(“buying” from a streaming service is just long term leasing)

60
Q

Economy approach to media

A

markets
pricing
size of pie
relative slices of pie (relative to total amount of media consumption)

(pie chart)

61
Q

Trade Press

A

provided advertising and review of productions

covers the business of film/TV industry

62
Q

Political Economy approach to media

A

interested in economics for what it tells us about the kinds of media made & circulated

63
Q

Conglomeration

A

a number of different parts grouped together

64
Q

Legacy Media

A

Mass media institutions that predominated prior to digital media

65
Q

Linear TV

A

scheduled TV

66
Q

On Demand TV

A

viewer can pick when and where they watch

67
Q

Netflix & Streaming ch. 1

A

Content x experience = value proposition

Libraries are freeing

Core business-assemble attention of advertisers

Streaming services are personalized

68
Q

Netflix & Streaming ch.3

A

SVOD need to keep subscribers above all else

content has to be worth paying for (broad audiences)

SVOD focus on quality work & linear TV focuses on Quantity

AVOD try to build audience/demographic while SVOD has mass appeal

69
Q

Netflix & Streaming ch.7

A

SVOD personalize platform through analysis of viewing history (taste cluster)

taste communities- groups of people with the same taste

people can be in many taste communities