Mid-Term Flashcards
Diachronic
Study historic development
Ferdinand de Saussure founded…
Semiotics
Synchronic
At a particular time
2 ideas of Structuralism
- grammar makes meaning possible
* meaning is the result of interplay of relationships selection
Claude Levi Strauss
Analyzed the structure of myths
What book did Will Wright write?
Sixguns and Society
Marx beliefs on culture
•means of analyzing culture are political •text must be analyzed by: -production -consumption -reception
Who was the first English Marxist?
William Morris
William Morris on Capitalism
Capitalism has reduced the workman to a pitiful life
Who were the members of the Frankfurt School?
Adorno, Benjamin, Horkheimer, Loventhal and Marcuse
Who coined the term “culture industry”?
Adorno & Horkheimer
The Frankfurt School belief towards products
Products became highly predictable
When the Frankfurt School saw conformity, others saw…
Anarchy
Adorno belief on pop music
Standardized passive listening and social cement
Benjamin believes technological reproduction changes…
Production
Althusserianism believed to read a text symptomatically…
Is to perform a double reading
Antonio Gramsci came up with what idea?
Hegemony
Hegemony
Is never simply power from above
Bricolage
Assembling own styles with texts
Freud’s main idea about the brain is the…
Unconscious and preconscious/conscious mind
The psyche 3 parts
Id- chicken brain
Ego- contact through culture
Superego- developed thru ego
Lacanian idea
A condition of lack
Human develope 3 parts
Mirror stage
Fort-da game
Oedipus complex
Who came up with Cine-psycho
Laura Mulvey
Cine-psycho 3 ideas
- male gaze
- scopophilia
- narcissism
