Mid-Term Flashcards
Diachronic
Study historic development
Ferdinand de Saussure founded…
Semiotics
Synchronic
At a particular time
2 ideas of Structuralism
- grammar makes meaning possible
* meaning is the result of interplay of relationships selection
Claude Levi Strauss
Analyzed the structure of myths
What book did Will Wright write?
Sixguns and Society
Marx beliefs on culture
•means of analyzing culture are political •text must be analyzed by: -production -consumption -reception
Who was the first English Marxist?
William Morris
William Morris on Capitalism
Capitalism has reduced the workman to a pitiful life
Who were the members of the Frankfurt School?
Adorno, Benjamin, Horkheimer, Loventhal and Marcuse
Who coined the term “culture industry”?
Adorno & Horkheimer
The Frankfurt School belief towards products
Products became highly predictable
When the Frankfurt School saw conformity, others saw…
Anarchy
Adorno belief on pop music
Standardized passive listening and social cement
Benjamin believes technological reproduction changes…
Production