Methods Of Generating Ideas Flashcards
1
Q
Focused group discussion
A
A moderator handles a very open, free-flowing and in depth discussion with a group of people.
2
Q
Brainstorming
A
Participants share ideas
3
Q
Rules on sharing ideas:
A
- no destructive criticism
- wilder ideas are accepted
- more ideas are preferred
- improvements of other ideas is allowed
4
Q
Internet Brainstorming
A
Channel is face to face
5
Q
Disadvantage of internet brainstorming
A
Takes longer because answers depend on availability online
6
Q
Problem inventory analysis
A
Same with FGD but participants are already given and inventory of products
