Memory - Coding, Capacity And Duration Flashcards
What is meant by duration of memory?
The length of time information can be stored in memory.
What is meant by capacity of memory?
The amount of information that can be stored in memory.
What is meant by coding of memory?
Memory encoding is a process by which the sensory information is modified and stored in the brain.
Visual, acoustic and semantic are the most common forms.
There is evidence which shows that LTM and STM are distinct and separate stores with differences in coding, capacity and duration.
What are the different types of memory stores?
Sensory memory/ sensory register, short term memory, long term memory.
(SM) is the initial contact for stimuli.
(STM) is the information we are currently aware of or thinking about.
(LTM) is continual storage of information which is largely outside of our awareness.
What is the capacity of sensory memory?
Has a very large capacity.
What is the capacity of STM?
Has a limited capacity (between 7+/-2 items)
What is the capacity of LTM?
Has a potentially unlimited capacity.
How is STM often assessed?
Often measured using a digit span task.
What did Jacob’s research find on capacity?
Jacobs (1887) was among the first to use this technique to assess the capacity of STM. He found the average span for numbers to be 9.3 items. For letters the average decreased to 7.3 items.
What did Miller’s research find on capacity?
George Miller (1956) reviewed psychological research and concluded that ‘the magic number is 7 plus or minus 2.’ He found we are good at remembering between 5-9 items. He found people could recall around 7 dots, 7 letters, 7 musical notes.
What did Miller suggest about chunking?
Milgram argued that our capacity for remembering information can be increased if we chunk items together.
If we find links between things and group them together then we will remember more.
Digit span
How many numbers you can repeat after the researcher has verbally said them.
What is the duration of memory in the sensory store?
Less than one second.
What is the duration of STM?
Approximately 18-30 seconds unless information is rehearsed.
What is the duration of LTM?
Potentially lasts infinitely.