memory Flashcards
what is memory?
process by which we retain information about events that have happened in the past. it involves 3 processes: encoding, storage and retrieval
what is encoding/coding?
information taken into the brain is changed into a form that can be stored and later recalled. (there are 5 types)
what is visual encoding?
remembering something by what it looks like
what is acoustic encoding?
remembering something by what is sounds like
what is semantic encoding?
remembering something by its meaning
what is tactile encoding?
remembering something by what it feels like/touching
what is olfactory encoding?
remembering something by what it smells like
what is storage?
where information is held in the memory system for use at some point in the future
what is retrieval?
when we need information- it is located and brought back
what are the 3 types of retrieval?
recognition, cued recall and free recall
what is episodic memory?
recollections of personal experiences or events- are time stamped. you need to continuously recall these memories. (associated with the right prefrontal cortex)
what is semantic memory?
recollection of general knowledge- not time stamped.
IS DECLARATIVE
what is procedural memory?
stored knowledge and information that we use for carrying out complex motor skills. uses ‘muscle memory’ so is hard to explain, don’t need to consciously think about how to do these skills. (associated with the motor cortex and cerebellum)
IS NON-DECLARATIVE
what is short-term memory?
has a limited capacity and can hold 7 (+ or -2)- referred to as ‘the magic 7’. has a limited duration between 15-30 seconds without rehearsal. tends to use acoustic coding
what is long-term memory?
has a potentially unlimited capacity and has potential to last for up to a lifetime. tends to use semantic coding