Memory

Question 1

What did Tulving and Thomson (1973) propose?

Answer 1

The encoding specificity principle
Memory is most effective when info present at encoding is also present at recall

Question 2

What were Tulving and Thomson’s (1973) findings?

Answer 2

cued recall had 60% recall
free recall had 40%

Question 3

What did Godden and Baddeley (1975) study?

Answer 3

Importance of setting for retrieval