Memory Flashcards
Encoding
transforms info into form that can be stored in memory
Storage
maintains info in memory across time
Retrieval
brings stored memory to mind
“Baker/baker” and “Farmer/farmer” paradox
easier to associate baker the profession than the name because we can easily picture a baker
Sensory memory (multi-store model)
- cognitive control; automatic response
- iconic, echoic and haptic
Iconic (sensory memory)
(fast decaying) store of visual info
Echoic (sensory memory)
(fast decaying) auditory info
Haptic (sensory memory)
touch stimuli
Short term memory (multi-store model)
chunking and working memory
Chunking (STM)
chunking numbers into groups
Working memory (STM)
- activate maintenance of info; 3 basic stores + 1 buffer
- central executive, phonological loop, visuospatial sketchpad and multimodal episodic buffer
Central executive (working memory)
attention sensory store
Phonological loop (working memory)
auditory process (repeating # multiple times)
Visuospatial sketchpad (working memory)
stores visual (imagining images) and spatial info (judging distances)
Multimodal episodic buffer (working memory)
visual, spatial, verbal info and chronological ordering (remembering movie scene)
Long term memory (multi-store model)
capacity is immeasurably large
Prospective (LTM)
content to be remembered is in the past
Retrospective (LTM)
- content to be remembered is in the future
- non-declarative/implicit and declarative/explicit
Non-declarative/implicit (retrospective)
- not based on conscious recall of info
- procedural memory, conditioned reflex, emotional conditioning and priming