Medien Flashcards

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1
Q

Die Einschaltquote

A

Viewing figures

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2
Q

Das Erignis

A

Event

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3
Q

Die Fantasie

A

Imagination

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4
Q

Die Fernbedienung

A

TV remote

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5
Q

Der Fernsehapparat

A

TV set

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6
Q

Die Fernsehgewohnheit

A

TV Viewing habits

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7
Q

Die Folge (n)

A

(Next) episode, consequence

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8
Q

Die Glotze

A

Telly

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9
Q

Die Haupteinschaltzeit

A

Peak viewing time

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10
Q

Hochauflösend

A

HD

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11
Q

Der Kinderschutz

A

Child protection

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12
Q

lästig

A

Tiresome

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13
Q

Der Spartensender

A

Specialist Broadcaster

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14
Q

Die Sportschau

A

Sport (on TV)

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15
Q

Der Stubenhocker

A

Couch potato

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16
Q

Die Tagesschau

A

The news

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17
Q

Die Teilnahme

A

Participation

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18
Q

Verantwortlich

A

Reponsible

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19
Q

Die Vielfalt

A

Diversity, variety

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20
Q

Die Wiederholung (en)

A

Repeat

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21
Q

Die Wirkung (en)

A

Effect

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22
Q

Die Zensur

A

Censorship

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23
Q

Anstößig

A

Offensive

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24
Q

Die Aufmerksamkeit

A

Attention (drawn to something)

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25
Q

Die Beschwerbe

A

Complaint

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26
Q

Empört

A

Shocked

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27
Q

Erfinderisch

A

Imaginative

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28
Q

Geschäftlich

A

(Relating to) buisness

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29
Q

geschmackvoll

A

Tasteful

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30
Q

Der Gewinn (e)

A

Profit

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31
Q

Der Handel

A

Trade

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32
Q

Die Kaufkraft

A

Purchasing power

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33
Q

Der Konkurrent (en)

A

Competitor

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34
Q

Der Konsumzwang

A

Pressure to buy things

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35
Q

Die Kundschaft

A

Clientele

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36
Q

Die Marke (n)

A

Brand

37
Q

Die Markenbekanntheit

A

Brand awareness

38
Q

Der Marktforscher

A

Market researcher

39
Q

Die Reklame (n)

A

Advertising

40
Q

unbewusst

A

Subconcious(ly)

41
Q

Das Unternehmen (-)

A

Company

42
Q

verständlich

A

Understandable

43
Q

vertrauenswürdig

A

Trustworthy

44
Q

verwirrend

A

confusing

45
Q

Die Werbeagentur

A

Advertising agency

46
Q

Die Werbeaktion

A

Advertising campaign

47
Q

Die Werbebranche

A

Advertising industry

48
Q

Das Werbegeschenk

A

Promotional product

49
Q

Die Werbemelodie

A

Advertising jingle

50
Q

Der Werbespruch

A

Advertising slogan

51
Q

Der Wettbewerb

A

Competition

52
Q

wirksam

A

Effective

53
Q

Die Wirtschaft

A

Economy

54
Q

wünschenswert

A

Desirable

55
Q

zielen auf

A

To target (an audience)

56
Q

anwenderfreundlich

A

User-friendly

57
Q

sichbeschäftigen

A

To occupy oneself

58
Q

Die Bildipung

A

Education

59
Q

Die Botschaft

A

Message

60
Q

computergesteurt

A

Computer controlled

61
Q

Das Datenschutzgesetz

A

Data protection law

62
Q

Der Dienst (e)

A

Service

63
Q

drahtlos

A

Wireless

64
Q

Die Erfindung (en)

A

Invention

65
Q

ermöglichen

A

To make possible

66
Q

Die Erwartung

A

Expectation

67
Q

Der Gebrauch

A

Use, usage

68
Q

Der Fortschritt

A

Progress

69
Q

Die Freizeitbeschäftigung

A

Free time activity

70
Q

handlich

A

Pocket-sized

71
Q

Die Informationsquelle (n)

A

Source of information

72
Q

Der Info-stress

A

Information overload

73
Q

Der Internetzugang

A

Internet access

74
Q

Das Online-Tagebuch

A

Blog

75
Q

aufTastendruck

A

At the push of a button

76
Q

Die Tatsache

A

Fact

77
Q

Der Technophobiker

A

Technophobe

78
Q

Die Textverarbeitung

A

Word processing

79
Q

tragbar

A

Portable

80
Q

unentbehrlich

A

Essential

81
Q

Der Verbrecher (-)

A

Criminal

82
Q

verschwenden

A

To waste (time)

83
Q

Die Auswahl

A

Choice

84
Q

erhalten

A

To recieve

85
Q

Der Beruf

A

Job

86
Q

behaupten

A

To claim

87
Q

Das Gehirn

A

Brain

88
Q

Das Gehirn

A

Brain