Media theorists

Question 1

What’s Roland Barthes theory on media language?

Answer 1

Semiotics = Connotation/denotation

Question 2

What’s Steve Neals theory about media language?

Answer 2

Genre Theory = Genre dominated by repetition also marked by difference, variation, and change.

Question 3

What’s Stuart Halls theory on Representation?

Answer 3

Theories of representation = meaning produced by use of language, signs and images.

Question 4

What’s David Gauntletts theory on representation?

Answer 4

Theories of identity = The media provides ‘tools’ to construct identities.

Question 5

What’s Curran and Seatons theory on Industry?

Answer 5

Power and media industries = the media is controlled by small a number of companies driven by logic of profit and power.