media theories representation Flashcards
1
Q
stuart hall
A
representation theory- media constructs meaning through signs and symbols- audience decode these meanings
2
Q
tessa perkins
A
stereotypes- not all of them are negative- used to help audiences understand a character
3
Q
earp and katz
A
violent masculinity- media representations often glorify violent masculinity rienfocring traditional male stereotypes
4
Q
raewyn connell
A
hegemonic masculinity- media reinforces the dominance traditional male roles and values, known as hegemonic masculinity
5
Q
laura mulvey
A
male gaze- woman presented through a heterosexual males perspective - woman are objectified
6
Q
richard dyer
A
star theory- celebrities are used to attract audiences