Media Representation

Question 1

MUSCLE

Answer 1

Mise en scene 
sound 
camerawork 
lighting 
editing

Question 2

Mise en scene

Answer 2

Everything within the frame

Settings, costumes, props, colours, performance and actors

Question 3

Sound

Answer 3

diegetic - sound within the world of the film

non-diegetic - sound of the world of the film

internal diegetic - subjective sound, inside a character’s head

Question 4

Camerawork

Answer 4

C Composition (or shots) - LS, MS, CU

Long shot
Medium shot
Close up

A Angles - high, low, canted

M Movement - Tracking and Panning

Question 5

Lighting

Answer 5

High key - bright

Low key - dark

Question 6

Editing

Answer 6

creative and techinical part
involves selecting scenes to be shown and putting them together

pace - fast or slow

rhythm - narrative flow

transitions - type of cuts used to move from one scene to the next

Question 7

Semiotics

Answer 7

study of signs

Question 8

Ferninand de Saussure

Answer 8

sign - signifier/signified

Question 9

Sign

Answer 9

anything conveying meaning

Question 10

Signifier

Answer 10

form of a sign

Question 11

Signified

Answer 11

concept of an object that represented

Question 12

Charles Sanders Peirce

Answer 12

interpretant
signifier
signified
recognised the role of the audience in intepreting the sign

Question 13

Interpretant

Answer 13

sense the audience makes of the sign

Question 14

Denotation

Answer 14

literal meaning of a sign

Question 15

Connotation

Answer 15

agreed meaning attached to a sign which can be emotional, cultural or symbolic

Question 16

Mediation

Answer 16

the decisions the producer makes for a piece of media like their experiences and their biases
choices they makes affects the meaning

Question 17

Contructionist View (Re-presenting) Stuart Hall

Answer 17

Stuart Hall acknowledges mediation affects how people see things in the world

Question 18

Audience Positioning

Answer 18

where they are set in the narrative

Question 19

Contra Puntal

Answer 19

sound and image are in conflict

Question 20

ELS

Answer 20

Establishing shot

Question 21

Verismilitude

Answer 21

the appearance of being true or real

Question 22

Anchorage

Answer 22

something that anchors the meaning

Question 23

Laura Mulvey (the male gaze)

Answer 23

Suggests that the typical audience is male and female characters are meant to be objects in films

look of the camera: invisible
look of the audience: invisible
look between the characters: visible

Question 24

Scopophilia

Answer 24

pleasure from watching

Question 25

Richard Dyer (stereotypes and power)

Answer 25

media reinforces stereotypes way of imposing order on diversity exaggerates differences can construct the audience's perceptions of the world indentities constructed and communicated via stereotypes convey information to the audience

Question 26

Mode of address

Answer 26

Direct - talking about you | Indirect - not talking about you

Question 27

Oppositional gaze

Answer 27

type of looking that involves the political rebellion and resistance against the black repression of a black person's right to look black women are underrepresented and are also not allowed to look

Question 28

Polysemic

Answer 28

many meanings

Question 29

desensitisation

Answer 29

becoming less effected by issues

Question 30

PNO (Hall)

Answer 30

Preferred Negotiated Oppositional

Question 31

Hypodermic needle model

Answer 31

Passive audiences believe the ideologies presented in the media

Question 32

active audience

Answer 32

an active audience questions the messages communicared by the product and the producer

Question 33

passive audience

Answer 33

a passive audience accepts the messages communicated by the product and the producer

Question 34

intertextuality

Answer 34

one media text references another

Question 35

CEL

Answer 35

circular episodic linear

Question 36

Circular

Answer 36

when the narrative starts at the end

Question 37

Episodic

Answer 37

when a narrative is broken into events or narrative pieces

Question 38

Linear

Answer 38

when a narrative is told in the order in which events happen

Question 39

Tzvetan Todorov

Answer 39

theorist

Question 40

Propp

Answer 40

theorist who identified 8 character roles

Question 41

8 roles

Answer 41

``` villain hero donor helper princess princess's father dispatcher false hero ```

Question 42

Restricted Narrative

Answer 42

audience knows as much as the characters do

Question 43

Omniscient Narrative

Answer 43

audience knows more than character