Media Representation

Question 1

Gender: who talked about male gaze?

Answer 1

Mulvey

Question 2

Gender: what did Tuchman talk about?

Answer 2

Symbolic annihilation- appearance is more important than achievement for women. (Could talk about men with achievement?)

Question 3

Gender: what does Gauntlett argue? (Postmodernist)

Answer 3

Men and women are no longer told there is one ideal type of masculinity or femininity.
Girl power and men’s emotions.

Question 4

Age: pester power.

Answer 4

Evans and chandler- media encourages this through TV, advertisements and sponsorships. Forces parents to consume

Question 5

Age: Folk devils

Answer 5

Cohen.

Question 6

Waynes study

Answer 6

2130 items studied in media. 82% shown on TV were related to youth violence.

Question 7

Lee et al suggests elderly are now what?

Answer 7

Golden agers- studied adverts and found elderly are underrepresented. Only 15% of ads BUT, of that 15%, 90% were positive. Showing a healthy and active life

Question 8

Watson.
Hall. Talked about what.

Answer 8

Watson) moral panics form in media over ethnic minority (usually afro Carribbean)
Hall) example, black muggers in 1970s.

Question 9

Van Dijks content analysis of Ethnic minority as a threat.

Answer 9

3 main constructions;
1) Immigrants- Numbers make them be seen as a threat more than most.
2) refugees/ asylum seekers- seen to abuse UK welfare state.
3) muslims- islamaphobia