Media Language Front Page Flashcards

1
Q

How is the page split?

A
  • split between the political story and plug promoting the Platinum Jubilee feature
  • political story takes prominence
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2
Q

How does the cover reinforce the Tabloid convention?

A
  • image led
  • masthead is bold and recognisable as a red top
  • strong typography
  • Masthead coveys message about how paper may ‘hold a mirror’ up to what is taking place in society
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3
Q

What does the slogan “Heart of Britain” suggest?

A
  • role of newspaper is relevant and prominent in society
  • the mirror cares about what is happening to the people of the UK - reflective of partygate lead story
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4
Q

What does the headline “Zero Shame” suggest?

A
  • brief and dramatic = tabloid
  • use of emotive language
  • yellow = warning the public about Boris and not to trust him
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5
Q

How does the image of Boris Johnson dominates the front page?

A
  • anchors the headline
  • he appears smug/unconcerned
  • newspaper reinforces his smugness through caption “IM NOT GOING” = failure to take responsibility for what has happened
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6
Q

What does the image of Keir Starmer suggest?

A
  • the caption says Keir Starmer is ‘Crushing’, reinforces the left wing stance of the newspaper
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7
Q

How does the cover target the target readership?

A
  • mode of address is direct
  • use of colloquialisms such as ‘cops’ and lockdown bashes’ = engages
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8
Q

How does the strapline suggest the mirrors political opinion?

A
  • “Gray report fallout” = negative connotations through fallout
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