media industries Flashcards
what is monetisation strategy?
The proposed method for making an income from the product
what is commercial broadcasting?
Privately owned media broadcasting of television and radio programming.
what is public service broadcasting
Television and radio programmes that are broadcast to inform, entertain or educate the public, without trying to make a profit.
what is subscription broadcasting
Any platform/broadcaster that offers access to its content for a subscription.
what is the concentration of ownership
Refers to the number of organisations or individuals who control ownership of the media. Fewer stakeholders hold increasing shares.
what is a conglomerate?
A media conglomerate is a large corporation that owns a large number of media companies, such as television,radio, internet, publishing – giving the conglomerate control in the market.
Convergence
what is a convergence?
The coming together of technologies and institutions to create a new product or media experience
what is a demeger?
Separating a large corporation into two or more smaller organisations.
what is distribution
The ways in which media products are made available to audiences either physically or online
what is a franchise?
A media franchise is a collection of connected media products derived from a single original source, for example, a film – with a comic and video game also produced about the film.
what is horizontal integration?
Companies who acquire other companies operating in the same sector.
what is a merger?
A combination of two media companies into one – usually to gain more power and influence in the market.
what is vertical integration?
A strategy that involves bringing supply, production, distribution and sales together
what is BARB
Broadcasters’ Audience Research Board – the organisation that measures and collects television viewing data in the
UK.
what is BBFC
British Board of Film Classification – responsible for deciding the age classification and censorship of all films and video content released in the UK.
what is IPSO
The Independent Press Standards Organisation is the independent regulator of the newspaper and magazine industry in the UK.
what is OFCOM
The Office of Communications is a government-approved regulatory body that is responsible for ensuring that the communication and broadcasting industries in the UK operate fairly and competitively. It also protects the public from inappropriate or offensive material.
what is PEGI
Pan European Game Information – the organisation that judges what the age ratings should be for games. Produces guidance for consumers (mainly aimed at parents) so that they can decide if a game is suitable
anchorage
he text (copy) that fixes (anchors) an image and its meaning
Antagonist
In a plot, the character whose function is to disrupt the protagonist – often, but not always, a villain.
Archetype
An original on which many copies are based. Often used in relation to characters in fictional works.
Character archetypes include examples such as the rebel, the mother figure, the villain.
Binary opposition
The contrast between two ideas or concepts, such as good/evil, male/female. Usually the contrast causes conflict that drives the narrative.
Brand
A type of product that is manufactured and marketed under a particular name, logo and design.
By-line
The printed line of text in a newspaper/magazine that names the writer of an article.
Code
A communication system which includes signs, rules and shared understanding. Examples include the English language, non-verbal codes, print codes and editing codes.
Colour palette
The suite of colours that are used in the creation of media texts, such as websites and magazines, to reflect a brand and appeal to its audience.
Connotation
the meanings of a sign or media product that are made by cultural association. These are often the deeper or underlying meanings. For example, images of a sunset in a film may connote ending or closure.
Cover price
The price printed on the cover of a printed media text.
Cross-head
Words used as a title or sub-heading to break up text in a newspaper or magazine.
Cross-cut
An editing technique used to establish that action is occurring at the same time.
