media industries Flashcards
Monetisation strategy
The proposed method for making an income from the product
Commercial broadcasting
Privately owned media broadcasting of television and radio programming.
Public service broadcasting
Television and radio programmes that are broadcast to inform, entertain or educate the public, without trying to make a profit.
Subscription broadcasting
Any platform/broadcaster that offers access to its content for a subscription.
Concentration of ownership
Refers to the number of organisations or individuals who control ownership of the media. Fewer stakeholders hold increasing shares.
Conglomerate
A media conglomerate is a large corporation that owns a large number of media companies, such as television,radio, internet, publishing – giving the conglomerate control in the market.
Convergence
The coming together of technologies and institutions to create a new product or media experience.
Demerger
Separating a large corporation into two or more smaller organisations.
Distribution
The ways in which media products are made available to audiences either physically or online.
Franchise
A media franchise is a collection of connected media products derived from a single original source, for example, a film – with a comic and video game also produced about the film.
Horizontal integration
Companies who acquire other companies operating in the same sector.
Merger
A combination of two media companies into one – usually to gain more power and influence in the market.
Vertical Integration
A strategy that involves bringing supply, production, distribution and sales together
Content provider
any organisation that makes material for material for viewing on any platform
UGC
User-generated content -Any form of content created by the users of an online system
