Media- Advertising Flashcards

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1
Q

Das Gefühl

A

Feeling

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2
Q

Der schlüsselreiz

A

Key stimulus

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3
Q

Die Strategie

A

Strategy

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4
Q

Der Werbespot

A

Publicity spot

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5
Q

Der Werbespruch

A

Advertising slogan

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6
Q

Die Werbung

A

Advertising

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7
Q

Das Ziel

A

Target

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8
Q

Anlocken

A

To entice

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9
Q

Auswählen

A

To choose

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10
Q

Funktionieren

A

To work

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11
Q

Lügen

A

To lie

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12
Q

Verbinden

A

To combine

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13
Q

Verkaufen

A

To sell

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14
Q

Wirken

A

To be effective

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15
Q

Bekanntermaßen

A

To be known

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16
Q

Dringend

A

Pressing

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17
Q

Der Auftrag

A

Mission

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18
Q

Die Kampagne

A

Campaign

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19
Q

Das Konsumgesellschaft

A

Consumer society

20
Q

Der Konsumzwang

A

Pressure to buy

21
Q

Der Zweck

A

Purpose

22
Q

Beabsichtigen

A

To intend

23
Q

Betroffen

A

Affected

24
Q

Bewegen

A

To move

25
Q

Dienen

A

To serve

26
Q

Richten

A

To be directed

27
Q

Verbieten

A

To forbid, ban

28
Q

Verführen

A

To seduce

29
Q

Aufmerksam

A

Alert

30
Q

Gezielt

A

Focused

31
Q

Nützlich

A

Useful

32
Q

Unentbehrlich

A

Indispensable

33
Q

Wohltätig

A

Charitable

34
Q

Die Verbraucherorganisation

A

Consumer organisation

35
Q

Der Wert

A

Worth

36
Q

Die Zielgruppe

A

Target group

37
Q

Abhaben

A

To have a share of

38
Q

Anpreisen

A

To praise, plug

39
Q

Beschäftigen

A

To deal with

40
Q

Bestimmen

A

To decide

41
Q

Enthalten

A

To contain

42
Q

Orientieren

A

To be guided

43
Q

Verleihen

A

To award

44
Q

Verwalten

A

To manage

45
Q

Der Bedarf

A

Need