Media Flashcards
What is media ownership?
The control of media outlets and platforms by individuals or organizations.
True or False: Media ownership can impact the diversity of viewpoints presented in the media.
True
Fill in the blank: The concentration of media ownership is often referred to as media __________.
conglomeration
What is a media monopoly?
A situation where a single company or entity controls a significant portion of the media market.
Who are the main stakeholders in media ownership?
Governments, corporations, and individuals.
Multiple Choice: Which of the following is a consequence of media consolidation? A) Increased diversity of content B) Decreased local news coverage C) More independent media outlets
B) Decreased local news coverage
What is the role of regulatory bodies in media ownership?
To oversee and enforce laws regarding media ownership and competition.
True or False: Public service broadcasters are typically funded by advertising.
False
Fill in the blank: The __________ Act was significant in shaping media ownership regulations in the UK.
Communications
What is cross-media ownership?
Ownership of different types of media outlets, such as television, radio, and print by the same company.
Multiple Choice: Which of the following is NOT a type of media ownership? A) Private ownership B) Public ownership C) Cooperative ownership D) Collective ownership
D) Collective ownership
What is the impact of globalization on media ownership?
It leads to increased concentration of media ownership across national borders.
True or False: Media pluralism refers to a diversity of media sources and viewpoints.
True
What does the term ‘media bias’ refer to?
The perceived or actual partiality in the reporting of news and information.
Fill in the blank: The __________ model suggests that media serves the interests of the powerful.
Marxist
What is alternative media?
Media outlets that operate outside the mainstream media and often provide diverse perspectives.
Multiple Choice: Which of the following best describes vertical integration in media? A) Owning multiple types of media outlets B) Owning companies at different stages of production C) Owning media and non-media companies
B) Owning companies at different stages of production
What is the ‘digital divide’?
The gap between those who have access to digital technology and those who do not.
True or False: Media ownership is only relevant in democratic societies.
False
What is the significance of media ethics in ownership?
It addresses the moral responsibilities of media owners and the impact of their decisions on society.
Fill in the blank: The __________ model of media ownership emphasizes commercial interests over public service.
Liberal
What does ‘media literacy’ entail?
The ability to access, analyze, evaluate, and create media in various forms.
What is the impact of social media on traditional media ownership?
It has disrupted traditional media business models and increased competition.
True or False: Media ownership does not influence the representation of marginalized groups.
False
What is ‘media convergence’?
The merging of traditional media with digital technology, leading to new forms of content delivery.
