Media

Question 1

What Maria type has laws about remaining neutral?

Answer 1

Broadcasting

Question 2

3 case studies where the media could’ve effected election outcome ?

Answer 2

1997, 2010, 2015

Question 3

How did media effect 1997 election ?

Answer 3

The sun switched support from Labour to conservatives. Most offres switched to support Blair and new Labour. This persuaded many conservatives to vote Labour.
However opinion polls suggested Labour was headed for landslide anyway.

Question 4

When and what happened because of first televised debate ?

Answer 4

2015. Nick Clegg won(lib dem leader). Raised his profile and costing conservatives and David Cameron the votes for outright majority.
      However Lib Dem’s only increased share by 1% nationally.

Question 5

What happened during 2015 televised leaders debate ?

Answer 5

Ed miliband (Labour) fell off the stage and gave over-excited “Hell yes, I’m tough enough” response to question making him seem less prime ministerial than David Cameron.
However opinion polls said it made no real difference.

Question 6

What are the three types of media?

Answer 6

Broadcasting, Press and social media.

Question 7

What are opinion polls ?

Answer 7

Polls used to gauge political opinion

Question 8

Opinion polls example?

Answer 8

2015 election:
Opinion polls suggested:
Dead heat between Labour and conservatives that would result in hung Parliament
SNP heading for victory in Scotland
Lib Dem’s heading fir electoral disaster

Outcome
Widely reported that Labour would form coalition with SNP so conservatives campaigned on this basis.
Conservatives won 12 seat majority
Opinion polls overestimated Labour support and underestimated conservatives support