Media Flashcards
1
Q
the shot that goes side to side.
A
Panning shot
2
Q
Shot that goes Top to Bottom
A
Tilt shot
3
Q
Shot that shows new location
A
Establishing Shot
4
Q
Tracking shot
A
Shot that follows character
5
Q
Typography and logo that has a reputations
A
Mark of quality
6
Q
when a Brand like that Gaurdian has a opinion to a newspaper( Breathtaking)
A
Expert Criticism
7
Q
A memorable slogan on a newspaper
A
Tagline
8
Q
words like slang
A
Informal mode of adress
9
Q
Speaking very smartly
A
Formal mode of adress
10
Q
Runs along the top of the front page
A
Plug
11
Q
The name of the paper / Branding Recognition
A
Masthead
12
Q
Place above the Headline
A
Strapline
13
Q
Short headline
A
Subheading
14
Q
Text underneath the image
A
Caption
15
Q
who made genre theory
A
Steve Neale