MC Quiz 2 Flashcards
What are the 5 analytic tools?
1) Resource & Capability Analysis
2) SWOT Analysis
3) Value Chain Analysis
4) Benchmarking
5) Competitive Strength Assessment
What are the 6 components of the macro-enivroment?
PESTEL
1) Political
2) Economic
3) Sociocultural
4) Technological
5) Environmental
6) Legal
What are the 5 aspects of the five forces model of competition?
1) Suppliers
2) Rival Firms
3) New Entrants
4) Buyers
5) Substitute Products
What is a competitively unattractive industry?
When all 5 forces are producing competitive pressures
What is a competitively unattractive industry?
When all 5 forces are producing competitive pressures
What is the rule of 5 forces?
The strongest competitive forces determine the extent of the competitive pressure on industry profitability
What are the 2 aspects of matching a company’s strategy to competitive conditions?
1) Purse avenues that shield firm from the different pressures
2) Have actions that shift the competitive forces in the company’s favour
Define: Complementers
Producers of complementary products, which are products that enhance the value of the focal firm’s products when they are used together.
Define: Driving Forces
major underlying causes
of change in industry and
competitive conditions.
What are the 3 steps of driving forces analysis?
1) Identify what the driving forces are
2) Assessing whether the drivers are making the industry more or less attractive
3) Determine what strategy changes are needed to prepare for the impact of the driving forces
Define: Strategic Group Mapping
technique for displaying the different market or competitive positions that rival firms occupy in the industry.
Define: Strategic Group
a cluster of industry
rivals that have similar
competitive approaches
and market positions.
What are the 2 ways to achieve cost advantage?
1) Perform value chain activities more cost-effectively than rivals.
2. Revamp the firm’s overall value chain to eliminate or bypass some costproducing
activities.
Define: Cost Driver
a factor
that has a strong influence
on a company’s costs.
Define: Cost Driver
a factor
that has a strong influence
on a company’s costs.