Materialism And Consumerism Flashcards
What is consumerism ?
Whereby personal happiness is equated with consumption of material possessions.
Having attitude
Consumerism is deficient in two ways
- Undermines emotional well being as advertising / marketing tend to create even greater material desires.
Leaves consumers constantly dissatisfied as constantly wanting more.
Never achieve happiness in materialistic society
Consumerism works through not satisfying desire but through generating new desires. - Materialism and consumerism provide basis for environmental degradation
- consumer society encourage people to place short term economic ahead of long term ecological concerns in which nature is a resource/commodity.
Justify earth resource as satisfying consumer needs.
what can ecologist be associated with?
Post consumerism
Or anti consumerism
What do ecologists place above material economic needs?
Self esteem, knowing one’s self
What have deep ecologists embraced?
World views differ from ones that dominate political thought in developed west.
- paradigm shift
What do they want to divorce
Happiness from material acquisition
Having to
Being
What does being represent?
Satisfaction from sharing leading to personal growth
Transcend our self
Being- we are all linked to all living things and universe itself
What are these ideas of being shaped by?
Buddhism
Ecological philosophy in own right
No self ; need to recognise oneness of life and realize we don’t have individual egos.