Marketing Publicidad Flashcards

0
Q

La gamme de produits

A

La gama de artículos

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
1
Q

Une publicité

A

Un anuncio

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

Une marque blanche

A

Una marca blanca

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

Une étude de marché

A

Un estudio de mercado

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

Une campagne publicitaire

A

Una campaña publicitaria

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

une agence de publicité

A

Una agencia de publicidad

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

L’impact

A

el impacto

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

Le prix de lancement

A

El precio de lanzamiento

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

Le prospectus

A

El folleto

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

Une enquête

A

El investigación del consumidor

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

Le profil du consommateur

A

El perfil del consumidor

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

Un triptique

A

Uno tríptico

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

Le sondage

A

El sondeo

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

Le slogan

A

El lema / el eslogan

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

Une chaîne de boutiques

A

Una cadena de tiendas

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

Les supports publicitaires

A

Los soportes publicitarios

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

Un abribus

A

Una marquesina

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

Une revue

A

Una revista

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

Se faire connaître

A

Darse a conocer

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
19
Q

Une boîte aux lettres

A

Un buzón

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
20
Q

Un salon / une foire

A

Una feria

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
21
Q

Envoyer

A

Mandar

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
22
Q

Un rapport

A

Un informe

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
23
Q

L’investissement

A

La inversión

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
24
Q

Investir

A

Invertir

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
25
Q

Bon marché

A

Barato

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
26
Q

Le courrier

A

Cartas

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
27
Q

La presse

A

La prensa

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
28
Q

Des panneaux publicitaires

A

Vallas publicitarias

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
29
Q

Une affiche

A

Un cartel

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
30
Q

Un courrier électronique

A

Un correo electrónico

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
31
Q

Le télé marketing

A

El telemárketing

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
32
Q

Faire du boîte aux lettres à boîte aux lettres

A

Buzonear

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
33
Q

Un cadeau

A

Un regalo

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
34
Q

Les stades de sport

A

Los recintos deportivos

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
35
Q

Obtenir

A

Conseguir

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
36
Q

Une course

A

Una carrera

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
37
Q

Le parainnage

A

El patrocinio

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
38
Q

Les ONG

A

Los ONG’s organizaciones no gubernamentales

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
39
Q

Les poches

A

Los bolsillos

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
40
Q

La carte bancaire

A

La tarjeta

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
41
Q

Faire un don

A

Donar

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
42
Q

Collecter

A

Colectar

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
43
Q

L’équipage

A

Las tripulaciónes

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
44
Q

La cible

A

El objetivo

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
45
Q

Les revenus

A

Las rentas

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
46
Q

Remettre en cause

A

Poner en tela de juicio

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
47
Q

Budget, devis

A

Presupuesto

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
48
Q

Bon marché

A

Barato

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
49
Q

Attractive

A

Atractiva

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
50
Q

Les biens

A

Los bienes

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
51
Q

Les campagnes publicitaires

A

Las campañas publicitarias

52
Q

Consommateurs

A

Consumidores

53
Q

La consommation

A

Consumo

54
Q

Trompé

A

Defraudado

55
Q

Tromper/arnaquer

A

Defraudar

56
Q

Économie de marché

A

Economía de mercado

57
Q

Les entreprises

A

Las empresas

58
Q

Les PME

A

Las pymes

59
Q

Tromper/mentir

A

Engañar

60
Q

Mensongère

A

Engañosa

61
Q

Emballages

A

Envases

62
Q

Garanties

A

Garantías

63
Q

Intérêts

A

Intereses

64
Q

Manipuler

A

Manipular

65
Q

L’esprit

A

La mente

66
Q

Caché

A

Oculta

67
Q

Cacher

A

Ocultar

68
Q

Pressions

A

Presiones

69
Q

Le public

A

El público

70
Q

Contrôler

A

Regular

71
Q

Une vente

A

Venta

72
Q

Une plainte

A

La queja

73
Q

Fuir

A

Rehuir

74
Q

Assourdissantes

A

Ensordecedores

75
Q

Profiter de

A

Aprovechar

76
Q

Profitable

A

Provechoso

77
Q

Amusant

A

Entretenido

78
Q

Amuser

A

Entretener

79
Q

Le cadre, le secteur

A

Ámbito

80
Q

Arnaqué

A

Estafado

81
Q

Une escroquerie

A

Una estafa

82
Q

Le divertissement

A

Entretenimiento

83
Q

Les journaux quotidiens

A

Los diarios

84
Q

La presse gratuite

A

La prensa gratuita

85
Q

Une émission radio

A

Una emisora

86
Q

Les canaux

A

Canales

87
Q

Le télétexte

A

Teletesetas

88
Q

Cinéclubs

A

Cine-clubes

89
Q

Show room, salle des ventes

A

Salas comerciales

90
Q

Un tract

A

Una octavilla

91
Q

Les transports en communs

A

Los transportes públicos

92
Q

Les cabines téléphoniques

A

Las cabinas telefónicas

93
Q

La pub aérienne

A

La publicidad aérea

94
Q

Les panneaux (pub)

A

Las vallas

95
Q

Les catalogues

A

Los catálogos

96
Q

Les appels téléphoniques

A

Las llamas telefónicas

97
Q

Les cadeaux

A

Los regalos

98
Q

Des échantillons

A

Muestras

99
Q

Un vol (avion)

A

Un vuelo

100
Q

Une dégustation gratuite

A

Un degustación gratuita

101
Q

Un spot radio

A

Una cuña (radiofónica)

102
Q

Un spot télé

A

Un spot

103
Q

Une promotion

A

Una promoción

104
Q

Internet, le réseau

A

La red

105
Q

Le journal

A

El periódico

106
Q

La couverture (réseau)

A

La cobertura

107
Q

L’écran

A

La pantalla

108
Q

Un encart

A

Un encarte

109
Q

Un logo

A

Logotipo

110
Q

Un film publicitaire

A

Un publirreportaje

111
Q

Une remise

A

Descuento

112
Q

Servir un client

A

Atender

113
Q

Attirer

A

Atraer

114
Q

Dépenser

A

Gastar

115
Q

Les dépenses

A

Los gastos

116
Q

Le lavage d’image

A

El lavado de imagen

117
Q

Le sponsor

A

El patrocinador

118
Q

Sponsoriser

A

Patrocinar

119
Q

Le personnel

A

La plantilla

120
Q

Chaque fois

A

Cada vez

121
Q

Parier sur

A

apuestar por

122
Q

Un pari

A

Una apuesta

123
Q

La bulle

A

La burbuja

124
Q

Les sucreries

A

Dulces

125
Q

Les supermarchés

A

Los supermercados

126
Q

Malgré tout

A

A pesar de todo

127
Q

Vaches maigres

A

Vacas flacas