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Adobe > Marketing Cloud Products > Flashcards

Marketing Cloud Products Flashcards

1
Q

Customer journey reporting

A

Adobe Analytics

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2
Q

View paths of conversion

A

Adobe Analytics

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3
Q

Track link popularity

A

Adobe Analytics

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4
Q

Monitor cross channel user profiles

A

Adobe Analytics

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5
Q

AI and Machine Learning predictive insights

A

Adobe Analytics

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6
Q

Cross channel attribution

A

Adobe Analytics

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7
Q

AB Testing

A

Adobe Target

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8
Q

Automatic personalization

A

Adobe Target

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9
Q

Mobile app optimization

A

Adobe Target

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10
Q

Measure likes and follows across all social channels

A

Adobe Social

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11
Q

Identify opportunities in social networks

A

Adobe Social

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12
Q

Post to many social networks at once

A

Adobe Social

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13
Q

CMS

A

Adobe Experience Manager

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14
Q

Asset Manager

A

Adobe Experience Manager

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15
Q

Publish user-generated content

A

Adobe Experience Manager

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16
Q

Create Forms

A

Adobe Experience Manager

17
Q

Display the most relevant content in real time across all properties

A

Adobe Experience Manager

18
Q

Ad simulations

A

Adobe Media Optimizer

19
Q

Ad recommendations

A

Adobe Media Optimizer

20
Q

Automate search campaigns

A

Adobe Media Optimizer

21
Q

Visualize expected traffic and conversion for keywords

A

Adobe Media Optimizer

22
Q

Get spend recommendations

A

Adobe Media Optimizer

23
Q

Deliver consistent campaigns everywhere

A

Adobe Campaign

24
Q

Customer profiles for campaigns

A

Adobe Campaign

25
Q

Cross-channel campaigns

A

Adobe Campaign

26
Q

Deliver email campaigns

A

Adobe Campaign

27
Q

Build unique personas

A

Audience Manager

28
Q

Audience profiles

A

Audience Manager

29
Q

Segmentation

A

Audience Manager

30
Q

Provide TV on any screen with relevant ads to each viewer

A

Primetime

Adobe (1 decks)

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