Marketing Flashcards
1
Q
what is marketing
A
promotion of products and services to ensure right product gets to right person
2
Q
name 3 responsibilities of SA tourism
A
- co-ordinates advertising, PR and campaigns
- travel shows
- holds education work sessions with international partners
3
Q
SATTIC
A
SA travel and tourism industry conference
4
Q
FEDHASA
A
federated hospitality association of SA
5
Q
ASATA
A
Assoiation of SA travel agents
6
Q
SATSA
A
SA tourism services association
7
Q
name 2 main opportunities for marketing SA
A
international tourismis - Borse
world travel market
8
Q
what is the idea of having the world travel market
A
create oppotunities for wide variety of people from the global trade to meet, network, negotitate
9
Q
What is the function of TOMSA
A
levy set up by tourism businesses to raise money for marketing SA as a tourism destination
10
Q
whi is in charge of TOMSA
A
Tourism Business council of SA
