market structures Flashcards
market structure
defines organizational conditions and attributes directing interactions of buyers and sellers
factors of market structure
number/size of participants, produts variety, entry/exit barriers
perfect competition
many firms, identical products, fully competitive
monopoly
single sella, unique product, stronger pricing power
oligopoly
few dominant firms, significant market control
relevance to property industry
multiple structures can be seen, monopolies offer premium pricing, choice implications
pricing strategies: cost-based
Price = Cost + Margin
pricing strategies: value-based
prices based on perceived value
construction industry
mix of small and large firms, specialised firms indicate monopolistic competition
general construction
approaches perfect competition in private constructions
civil engineering & public sector construction
displays oligopoly characteristics
installation and completion
suggests monopolistic competition due to specialisation
governments role
invest in infrastructure, support sustainable techniques. also simplify policy and regulation