Market structure 3.4 Flashcards

1
Q

Allocative efficiency

A

-When resources are allocated in a way that maximises overall societal welfare and utilty
-P=MC
-maximises producer and consumer surplus

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2
Q

Productive efficiency

A

-When a firm produces at the lowest possible cost
-Resources used efficiently to minimise COP
-AC=MC
-Bottom of AC curve

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3
Q

Dynamic efficiency

A

-Ability to innovate and adapt over time with changing circumstances
-Long-term competitiveness and growth potential
-Innovation/ technological progress

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4
Q

X-inefficiency

A

-Not operating at lowest possible cost even in absence of competitive pressures
-Poor management/ lack of motivation/ absence of competition - little incentive to cut costs

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5
Q

Efficiency/inefficiency in different market structures

A

PERFECT COMPETITION:
-AE and PE often achieved
-Firms are price takers/ have no market power
-Not DE - not enough money
-Don’t benefit from economies of scale

MONOPOLY:
-AE not reached - prices set above marginal cost - deadweight loss
-PE if operating at lowest point on AC curve
-

MONOPOLISTIC COMPETITON:
-Not AE or PE - they profit maximise
-DE - differentiated products

OLIGOPOLY
-AE - some price competition
-DE - can invest
-PE is possible - industry dependent

MIXED:
-gov can intervene to promote

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6
Q

Characteristics of Perfect Competition

A

MANY SELLERS ANY BUYERS:
-Firms too small to influence market price through individual actions

HOMOGENOUS PRODUCTS:
-Products are perfect substitutes for each other
-Only compete on price

NO BARRIERS TO ENTRY/EXIT:
-No significant obstacles like high entry costs or gov regulations

PRICE TAKERS:
-Must accept prevailinng market price
-Adjust production accordingly

PERFECT INFO:
-Perfect and complete information - price/quality
-Prevents information asymmetry
-Ensures transparency

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7
Q

Perfect Competition: Profit maximising equilibrium in short run

A

1.) MC<P increase output - more revenue than cost

2.)MC>P decrease output - more cost than revenue

3.)MC=P maximising profits at current output level

-Firm will produce if P covers AVC

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8
Q

Perfect Competition: Profit maximising equilibrium in long run

A

-Adjust to reach state of zero SNP

1.) If firms are making SNP in SR, new firms will enter market - increase supply - lower prices - lower profits

2.)If firms are incurring losses in SR- some firms will exit market - reduce supply, raise prices, remaining firms cover costs

-Continues until all firms only earn Normal Profit / no losses
-Resources efficiently allocated

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9
Q

Characteristics of monopolistic competition

A

MANY SELLERS/BUYERS:
-Each firm relatively small

PRODUCT DIFFERENTIATION:
-Similar but not identical products
-Branding/quality/design

EASY ENTRY/EXIT:
-No significant barriers to entry e.g. gov regs/ high start up costs

PRICE MAKERS:
-Differentiated products allow some price control
-Other firms offer similar products - cannot significantly raise prices

IMPERFECT INFO:
-Makes advertising and branding imprtant tools

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10
Q

Monopolistic Competition: Profit maximising equilibrium in short run

A

-MC=MR
-Set price corresponding to that quantity on demand curve

If:
-P>ATC SNP earned
-P<ATC>AVC incur losses but continue to produce
-P<AVC - shut down temorarily</ATC>

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11
Q

Monopolistic Competition: Profit maximising equilibrium in long run

A

-If firm is making SNP new firms attracted to market - increased competition

-As more firms enter, demand for each firms individual product decreases - decrease in demand curve for each firm

-In LR SNP reduced to zero as demand curve shifts to the left

-Firms may continue to operate with no SNP as long as ATC is covered

-Some firms may leave market if experiencing losses - firms remaining in market may experience smaller decrease in demand - can cover costs

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12
Q

Characteristics of Oligopoly

A

HIGH BARRIERS TO ENTRY/EXIT:
-Prevent new firms from entering the market
-Prevent existing firms from easily exiting
-e.g. high capital requirements, patents, gov regulations

HIGH CONCENTRATION RATIO:
-Small number of large firms dominating the market
-Measures market share held by dominating firms

INTERDEPENDENCE OF FIRMS:
-Highly aware of actions and decisions of their competitors
-Consider how own choices will affect behaviour and reactions of rival firms

PRODUCT DIFFERENTIATION:
-Distinguish products
-Branding/ quality

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13
Q

N- firm concentration ratio significance

A

High - more concentrated industry with fewer dominant firms

Low - more competitive - greater number of small firms

Shows degree of market power
Show potential antitrust concerns

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14
Q

Calculation of N-firm conc ratio

A

-Percentage of total market share by n firms

  • (total sales of n firms / total size of market)
    x100
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15
Q

Collusion

A

-Collective agreements to reduce competition
-UK energy market suspected of collusion

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16
Q

Reasons for collusive behaviour

A

MAINTAIN HIGH PRICES
-limit competition
-increase collective profits

STABILITY
-Reduce uncertainty for firms and consumers

AVOID PRICE WARS
-Firms avoid destructive price wars

17
Q

Reasons for non-collusive behavior

A

COMPETITION:
-Might compete aggressively to gain market share and increase individual profits

LEGAL CONSTRAINTS
-Antitrust laws and regulations

DIFFERENCES IN OBJECTIVES:
-Differing goals and incentives make colluding difficult

18
Q

Overt collusion

A

-Firms openly agree to cooperate and set prices / output levels / market share
-Lead to formation of cartels - explicit agreement to coordinate actions

19
Q

Tacit collusion

A

-Firms behave in manner that resembles collusion without an explicit agreement
-Firms may follow pricing patterns set by competitors
-Engage in price leadership - one dominant firm sets price and other firms follow

20
Q

Price leadership

A

Dominant price leadership - largest/ most dominant firm in market decides price, others follow

Barometric price leadership - firm is reputable at predicting shifts in industry - other firms follow

21
Q

Game theory

A

-Reactions of one player to changes in strategy of another
-Make assumptions
-Oligopolies tend to have stable prices

-Maximin policy - the worst outcome is the least bad outcome
-Maximax - best possible outcome
-Dominant strategy - same solution

Nash equilibrium
-Optimised outcome based on other players expected decision

22
Q

Price competition

A

PRICE WARS:
-Firms continuously lower prices to gain market share
-Lowers industry profits
-Make losses - leave in LR
-Supermarkets

PREDATORY PRICING:
-Set very low prices to drive competitors out the market
-Raise prices after