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Market Share Dashboard > Market Share Dashboard > Flashcards

Market Share Dashboard Flashcards

1
Q

What is 1P sales data?

A

Sold and shipped by Amazon, purchased from manufacturer of record

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2
Q

What is 2P sales data?

A

Sold by Amazon, fulfilled by 2nd party or disctirbutor

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3
Q

What is 3P sales data?

A

Marketplace seller ownwed inventory with full control over price, stock, logistics

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4
Q

What are Top Movers?

A

Items with the biggest performacne shift, either negaitve or positive

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5
Q

What are Top Performers?

A

Top performers for the selected filters & performance for the period

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6
Q

What are the two views of sales and share performance?

A

Accrued, periodic

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7
Q

Which view is siloed sales data based on the graph’s period intervals?

A

Period

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8
Q

Which view shows each sales period added to the next?

A

Accrued

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9
Q

How do you see calculations for a time period?

A

Hover mouse over the graph, click to freeze the view

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10
Q

How do you view data in tabular form broken out by period?

A

click “options”

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11
Q

How do you calculate conversion?

A

Traffic/sales = conversion

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12
Q

Are Sales and Share period or accrued calculations?

A

Period

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13
Q

How do you view a trendline?

A

click “show trends”

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14
Q

Which view shows periodic or accrued view of own sales and share performance?

A

My business

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15
Q

Which view shows a broader view of sales and share, including competitive data?

A

Market View

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16
Q

Is competitive data actual or predicted?

A

Predicted

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17
Q

What views can you toggle between at the bottom of charts in Market View?

A

Accrued or Periodic

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18
Q

Which view allows you to analyze the health of a client through the following metrics: Traffic, Conversion, Product, Operations

A

Scorecard

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19
Q

How do you access the export builder?

A

Click “get data”

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20
Q

Where do you schedule reports?

A

Through “options” in the bottom right hand corner of the report.

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21
Q

What must you do to ensure a scheduled report is delivered?

A

Save the filter

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22
Q

For security purposes, what must all recipients do to recieived a report?

A

Have a registered log in in the Market Share platform

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23
Q

Who is a competitor of Edge Market Share?

A

Jungle Scout or Profitera

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24
Q

What tool harvests classificaiton and title from PDP?

A

POLR

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25
Q

Who do you contact if something is misclassified?

A

help@ascentialedge.com

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26
Q

Who dictates product hierarchy? Who helps set it up?

A

The client dictates product hierarchy, Customer Ops helps set it up.

27
Q

Where does the data that populates My Business come from?

A

Vendor Central

28
Q

Where does the data that populates Market View come from?

A

Algorhithm

29
Q

What are sales dirvers?

A

Sales, conversion, traffic

30
Q

What does conversion over 70% indicate?

A

It’s probably Subscribe and Save

31
Q

What might cause significantly increased traffic?

A

Promotion activity

32
Q

Increase in traffic usually correlates with an increase in what?

A

Sales

33
Q

What format is data exported in?

A

CSV

34
Q

What Excel function are Market Share Filters similar to?

A

Pivot tables

35
Q

What is the maximum weeks displayed before graphs convert to months?

A

13

36
Q

How long is the lag for data processing?

A

One week

37
Q

What are the intervals you can schedule email extract reports for?

A

Weekly, monthly (daily is on roadmap for Q4)

38
Q

What button do you use to toggle units?

A

Metric

39
Q

How do you switch between Top Performers and Top Movers?

A

Click “view by” at the bottom of the graph

40
Q

How do you view data beyond what is displayed in the table?

A

You must export the data

41
Q

What tool powers the Scorecard?

A

Looker

42
Q

Where might an item that was promoed in the previous week show up?

A

The Top Movers list

43
Q

What might you recommend for items with lowest traffic and highest conversion?

A

Promo

44
Q

Where is promo information harvested from?

A

Today’s Deals page, promotional verbiage on the page (clip this coupon, lightening deals)

45
Q

How many reviews generally improve conversion and traffic?

A

25

46
Q

What is the name of Amazon’s paid review service?

A

Amazon Vine

47
Q

Which product area depends on Subscribe and Save to sell before expiriation?

A

Consumables

48
Q

What does RepOOS% show?

A

% of shoppers who went to a PDP and recieved an out of stock message

49
Q

What does PDP stand for?

A

Product detail page

50
Q

What would cause an item to drop in search rank?

A

Being out of stock

51
Q

What tool do you use to obtain the DSID?

A

ToolboxAPI

52
Q

Do you use SSO to access Vendor Central?

A

No, each client has a unique account.

53
Q

Teach a client to…

A

fish

54
Q

Every client will have a unique ___ to reference their data in Market Share.

A

Client ID

55
Q

What must you be connected to to access the LegacyUI Subdomain?

A

VPN

56
Q

Where are Client IDs found?

A

LegacyUI

57
Q

What does DSID stand for?

A

Data Source ID

58
Q

True of false: every client has a single DSID

A

False, some have multiple

59
Q

After running a query in ToolboxAPI, where do you look to find the requested info?

A

JSON response

60
Q

Where are the Vendor Central username and passwords stored, and what number references them?

A

Toolbox API. DSID.

61
Q

What should you do to avoid cache and cookie conflicts in Vendor Central?

A

Use an Incognito browser

62
Q

How do you verify authorized access in Vendor Central?

A

Inputing the OTP found in a ToolboxAPI query

63
Q

What does OTP stand for?

A

One Time Password

Market Share Dashboard (1 decks)

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