Managing Business Activities - External Influences Flashcards
What is The Business Cycle?
These are the regular fluctuations in the level of output in the economy, with periods of rapid, slow, static and sometimes negative growth…
What is a BOOM?
This is the peak of a business cycle (rapid growth) where economic activity is very high and reaches a peak.
What can a BOOM result in?
A boom can result in low unemployment and economic spending is high.
What is a RECESSION?
This is a fall in economic activity, and unemployment is high with low spending.
How might an economy fall into a RECESSION?
- A BOOM may result in shortages or reduced investments in machinery and expansion, and so prices may start to rise which could enable the economy to move into a recession.
- Consumers may no longer be motivated to spend if they are pessimistic towards job insecurity or falling wages.
What is a RECOVERY?
This is where an economy begins to experience growth and economic activity improves with more confidence and investments by business and consumer spending.
What are the impacts of competition on a business?
- Price tends to be lower as firms use competitive pricing and marketing and non-price factors to compete and attract customers.
- Profits as a result of substitutes and lower prices tends to be lower also than in less competitive markets.
- Product ranges between competitors tend to be similar.