Managers Flashcards

1
Q

The 4 cultural types

A

Internal process (inward), rational goal (external), open systems(outward) , human relations (flexible)

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2
Q

Marketing mix

A

Product
Price
Promotion
Place
People
Processes
Physical evidence

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3
Q

4 Cs of pricing

A

Costs
Competitors
Customers
Corporate objectives

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4
Q

Mintzberg building blocks

A

Strategic apex
Technostructure
Middle line
Support staff
Operating core

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5
Q

Mintzberg- Operating Core

A

Involved in inputs to outputs

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6
Q

Mintzberg-Middle line

A

Conveys goals set by strategic apex

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7
Q

Mintzberg-Strategic apex

A

Top managers

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8
Q

Mintzberg-Support staff

A

HR, cafeteria merchants, security

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9
Q

Mintzberg-technostructure

A

Analysts, planners, personnel analysts

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10
Q

Scalar chain

A

Chain of command

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11
Q

Machine bureaucracies

A

Simple, standard work, old, functional

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12
Q

Adhocracy

A

Complex, dynamic, magic,operating core, young

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13
Q

Simple structure

A

Entrepreneurial, small, strategic apex, direct supervision

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14
Q

Matrix structure

A

Project managers, heads of divisions

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15
Q

Flat business-managers

A

Lots of subordinates

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