Majority influence (conformity) Flashcards
types of conformity
What are the 3 types of conformity/majority influence ?
- compliance
- identification
- internalisation
types of conformity
What is compliance?
agrees in public but privately disagrees with a groups behaviour
types of conformity
What study incestigated compliance?
Asch line study
types of conformity
What is internalisation?
changing behaviour to fit a group and agreeing privately. internal and external change in behaviour
types of conformity
What is an example of internalisation?
someone lives with a vegetarian so becomes one too as they agree with their views
types of conformity
What is identification?
comforming to a social role eg. policeman
types of conformity
What study investigates identification?
Zimbardos Prison Study
explainations for conformity
What is normative influence?
when someone confroms to fit in and not be left out. chaning public behaviour not private beleifs
explainations for conformity
What study relates to normative influence?
Asch line study
explainations for conformity
What is informational influence?
conforming because of a desire to be right looking to others for answers. usually when unsure
explainations for conformity
What study links to informational influence?
Jenness bean jar experiment
factors affecting conformity
Why does group size affect conformity?
conformity is highest when there is a group of at least 3 or more
factors affecting conformity
Why does group unanimity affect conformity?
a person is most liekly to conform if all members give the same answer
factors affecting conformity
Why does difficulty of task affect conformity?
the more difficult the task the higher conformity is due to fear of being wrong
factors affecting conformity
How does answering in private affect conformity?
when people are allowed to answer in private conformity decreases no fear of rejection
