Macro Topic 2- AD determinants Flashcards
List the components of AD
Ad component= consumption
Consumption
Investment
Government spending
Exports- imports= NET exports
Name the 5 factors which can affect consumption (independent of the price level)
(Ad component= consumption)
1) Level of real disposable income
2) Interest rates/ availability of credit
3) Consumer confidence
4) Asset prices
5) Household indebtedness
Explain how having an increase in the level of real disposable income impacts consumption and so therefore impacts AD?
(Ad component= consumption)
- if income taxes are cut
E.g: cuts in the marginal rate of income tax - This will increase the level of real disposable income
- increases the MPC (marginal propensity to consume)
- increases consumption
- increases AD
Explain how interest rates being cut affects consumption and therefore impacts AD?
(Ad component= consumption)
- if interest rates are cut
- cost of borrowing falls
- because the cost of borrowing falls, consumers have an incentive to go and borrow now because it is cheaper to do this.
- may spend money on expensive items
- consumption increases, and so AD increases
- if interest rates are cut
- rate of return on savings falls
- reduces incentive to save
- any income generated results in consumption
- consumption increases and so AD increases
Explain the relationship of availability of credit and interest rates and link this to consumption and AD.
(Ad component= consumption)
- if there is low availability of credit
- reduces impact of borrowing and low interest rates
- because banks are not willing to lend
- this affects consumption because it can stop it from happening
Explain how consumer confidence affects consumption and therefore impacts AD
(Ad component= consumption)
- if consumer confidence is high
- Consumers have a high MPC
What 2 factors affect consumer confidence?
Ad component= consumption
- if people expect that they might get promoted soon or that their job prospects are very strong
- then their MPC is likely to be higher.
- If level of unemployment is very low then individuals are likely to feel confident and MPC will be high as they may think there is less/no need to save up
Explain how asset prices affects consumption and therefore impacts AD.
(Ad component= consumption)
- linked to wealth
- the wealthier people feel the higher their MPC.
- asset prices e.g: House prices, share prices
- if these increase and people have these assets people feel wealthier and so they are more likely to spend money.
- increases consumption and so AD increases.
How does the level of household indebtedness affect consumption/ AD
(Ad component= consumption)
- huge household indebtedness
(people living in huge debts) - people are
more likely to save their money - in case they need to repay their debts quick so they would save more.
Lower consumption if there is high household indebtedness.
What is the relationship between savings and consumption?
- As savings increase, consumption decreases.
List the determinants of savings
1) Level of real disposable income
2) Interest rates
3) consumer confidence
4) Range/ trustworthiness of financial institutions
5) Tax incentives
6) Age structure of population
Explain how real disposable income affects savings…… which also impacts consumption.
- if incomes rise
- consumption can increase, but people can save more and so MPC decreases.
- so the level of real disposable income can defo affect level of saving.
Explain how interest rates affects savings…… which also impacts consumption.
- high interest rates increase the marginal propensity to save and so decrease MPC.
- higher interest rates= encourage more saving
- rate of return on saving increases
- if you save your money in a bank and interest rates are high= nice rate of return
- increases incentive to save more money.
- low interest rate= does opposite, encourages borrowing & spending.
Explain how consumer confidence affects savings…… which also impacts consumption.
- low consumer confidence maybe because of fear of losing job or recession.
- individuals= take cut in consumption and so they save more.
opposite with high consumer confidence-
- encourages less savings & more consumption.
Explain how range/ trustworthiness of financial institutions affects savings…… which also impacts consumption.
- in developing countries there may be preventions to savings!
- poor range of institutions
- banks may not exist in the form that they are in developed countries.
- may be corrupt institutions.
- may lack the education about the benefits of savings.
barrier to savings.