macro environment Flashcards
meaning of macro environment
located outside the business
external environment
business can not control this environment but can influence it
features of macro environment
TIESLIP
Technological
Institutional
economic
social , cultural n demographic
legal
international
physical
why macro environment can be a challenge to businesses
macro environment is always developing and changing
management in business have no control over the macro environment
physical description and challenges to business
forces presented in natural environment
c: pollution n environmental damage provide new challenges for business
economic description and challenges to business
factors that affect financial matters
inflation
c: high inflation mean customers will have less money to spend on goods and services
social description and challenges to business
involves people
c: social n cultural diversity has potential to create conflict in workplace
technological description and challenges to business
rise of IT
c: can be hacked by fraudsters
legal
consists of legislation that has passed
c: it affects NCA , CPA
International
increase of trade between countries
c:increased competition
institutional
3 spheres of government
c:provincial government has indirect impact