M1 Flashcards
a list of food and beverage products available or given by food establishments, based largely on customer demand and tailored to meet organizational goals
MENU
FUNCTIONS OF MENU
- Information
- Order
- Choice
- Image
- Sales
he ensure that the items mentioned on the menu are available at all times and as per description.
RESTAURANT MANAGER
The word MENU dates back to _________, but the custom of making such a list is much older.
1718
In the earlier times, the _______ (bill of
fare) or menu of ceremonial meals was
displayed on the wall loadable with the
kitchen staff to follow the order in which the
dishes were to be served.
escriteau / or menu
a purpose of menu is to ___________
inform- to tell customers about what’s available at what price, and to inform employees about what needs to
be produced.
lists the prices for each item separately. While the prices tend to be higher, This menu have more flexibility. Customer can choose individual items and combine them any way they want.
A la Carte Menus
change daily, depending on what’s available or what the chef prepared. It is a French phrase that means “of the day”.
Du JOUR Menus
–is a menu (or section of a menu) with options that are repeated over a specified period of time.
Cycle Menu
is a larger menu that is usually organized into categories and does not change frequently. It’s the most often used menu today, and it’s probably what comes to mind when you think of menus.
Static Menu
is one that has a limited number of selections and a fixed total price.
Fixed Menu
Also commonly called a set menu, and there are
two common types:
- table d’hote menu
- pix fixe menu
(that offers a choice of appetizer, entrée, and dessert all at a fixed total price)
table d’hote menu
(french term meaning “fixed price”.
pix fixe menu
Menu for various meals and Occasions
- BREAKFAST MENU
- LUNCHEON MENU
- AFTERNOONS MENUS
- DINNER MENUS
Ways to Categorize Menu
- Function of the menu
- Meal/Time Period
- Style of service
- Pricing styles
- Amount of selection
OTHER TYPES OF MENU
- Beverage Menu
- Cocktail Menu
- Dessert Menu
- Digital Menu
FACTORS AFFECTING THE MENU
- Logical constraints of the operation
- Stakeholders
Menu Development Process
- Customer /Competition Knowledge
- Menu Plan
- Menu Launch
CUSTOMER / COMPETITION KNOWLEDGE
- Menu selection
- Menu pricing and perceived value
- Food quantity and quality
- Waiting Times
- Server’s knowledge
- Cleanliness
- Décor
- Restaurant location
- Promptness of service
IN DESIGNING YOUR SURVEY:
THE RESTAURANT MINIMUM STANDARDS SURVEY
Steps in creating an effective customer survey
- Decide what the survey is supposed to elicit.
- Identify the audience of the survey and how they will relate to the questions asked.
- Design the questions after deciding on the format of each.
- Write the survey.
- Conduct acompetition survey.
- Administer a pilot survey with a small sample of people to review the effects.
- Validate that the results of the pilot survey are meaningful and complete.
- Make adjustments based on the results of the pilot.
- Publish the survey and distribute it to your customers and/ or potential customers.
- Collect and tabulate the results.
- Analyze the results.
refers to service, food and beverage
offerings, and the entire operations-for instance, cleanliness
Restaurant Minimum Standards
refers to the homogenous environment: for example, all the restaurants nearby that offer the same type of menu that you want to offer.
DIRECT COMPETITION